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Branding

By Abhik Choudhury
[ CEO | North Star Consultancy ]



Career in Career-in-Branding
Branding
Abhik Choudhury
CEO | North Star Consultancy
[ 9 years & 8 months Experience ]




What is Branding?


Abhik Choudhury: "Branding is creating a unique name and image for a product in the consumers mind, mainly through advertising campaigns with a consistent theme."





How I got into Branding?


Abhik Choudhury: "After doing my Advertising and Public Relation from IIMC, I started as a copywriter in mainline advertising, handled corporate strategy for MNC's and headed a digital marketing company. I am working as CEO of North Star Consultancy."





[This Career Talk covers]

  What Is:
     1) Branding  
  Education:
     2) Marketing  
     3) Branding  
     4) Digital Media  
     5) Consumer Insight  
     6) Insight Mining  
     7) Design  
  Skills:
     8) Observation  
     9) Strategic Thinking  
     10) Creativity  
     11) Versatile  
  Positives:
     12) New Challenge Everyday  
     13) Working with Company Heads  
     14) Networking  
     15) Growth Opportunities  
  Challenges:
     16) Work Life Balance  
     17) Slow Rise  
     18) On Your Toes Profession  
  A Day Of:
     19) Brands  





Abhik Choudhury's LifePage:


http://www.lifepage.in/page/abhikchoudhury





LifePage Career Talk on Branding

http://www.lifepage.in/Career.php?id=20170818-0012&in=Career-in-Branding

Full Talk: https://lifepage.app.link/20170818-0012
Trailer: https://www.youtube.com/watch?v=vYjySQ4vGyg

(Branding, Abhik Choudhury, North Star Consultancy, Marking, Advertising, Branding Consultancy, Brand Management)







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