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Brand Management

By Gunjan Singh
[ Head of Marketing | Gourmet Investments Private Limited ]




Career in Career-in-Brand-Management
Brand Management
Gunjan Singh
Head of Marketing | Gourmet Investments Private Limited
[ 15 years & 6 months Experience ]



LifePage Career Talk on Brand Management

http://www.lifepage.in/Career.php?id=20171027-0004&in=Career-in-Brand-Management

Full Talk: https://lifepage.app.link/20171027-0004
Trailer: https://www.youtube.com/watch?v=z8bdCYp-Owo

By Gunjan Singh
[Head of Marketing in Gourmet Investments Private Limited]

What is Brand Management?

Gunjan Singh: "Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share. A brand manager monitors market trends and oversees advertising and marketing activities to ensure the right message is delivered for their product or service."

How I got into Brand Management?

Gunjan Singh: "After completing my Bachelors in Commercial Arts from Apeejay Institute of Design, I started my career with The India Today Lifestyle division where I worked for 8 years followed by India Se and DML Live in Singapore. I am Head of Marketing at Gourmet Investments Private Limited."

(Brand Management, Gunjan Singh, Goumet Investments Private Limited, Branding, Marketing, Brand Analysis)





[This Career Talk covers]

  What Is:
     1) Brand Management  
  Education:
     2) Different Sectors  
     3) Target Market  
     4) Competition  
     5) Marketing  
     6) Brand Knowledge  
  Skills:
     7) Creativity  
     8) Discipline  
     9) Decision Making  
     10) Communication  
     11) Networking  
     12) Team Work  
     13) Multi Tasking  
  Positives:
     14) Challenging Profession  
     15) Creative Work  
     16) Create Brands  
     17) Flexibility  
  Challenges:
     18) Deadline Oriented  
     19) Competiton  
     20) Breaking Barriers  
  A Day Of:
     21) Brand Management  










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