LifePage Career Talk on Digital Marketinghttp://www.lifepage.in/Career.php?id=20180130-0002&in=Career-in-Digital-Marketing
Full Talk: https://lifepage.app.link/20180130-0002
By Saumya Pant
[Assistant Manager in Johnson Controls]
What is Digital Marketing?Saumya Pant: "Digital Marketing is the marketing of products or services using digital channels to reach consumers. The key objective is to promote brands through various forms of digital media. Digital marketing extends beyond internet marketing to include channels that do not require the use of the internet."
How I got into Digital Marketing?Saumya Pant: "After doing BE in Electronics from Ramrao Adik Institute of Technology, University of Mumbai, I did PGDM in Strategic Marketing & Communications from MICA, Ahmadabad. I worked as a freelance content writer during my graduation and also taught underprivileged children. After my post graduation, I started working as an Assistant Manager in Johnson Controls-Hitachi Air Conditioning India Ltd."
(Digital Marketing, Saumya Pant, Johnson Controls, Content Writer, Management, Blogger, Advertising, Brand Management, Electronic Media, Social Media)
[This Career Talk covers]
|5)||Branding & Trends|
|9)||Creativity & Innovation|
|13)||Change in Technology|
|15)||Varied Target Audience|
|A Day Of:|