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Brand Management

Brand Manager Nikita Sobolev talks about Brand Management course, what is Brand Management and other details about a Career in Brand Management.

















Brand Management

Nikita Sobolev | Brand Manager | Zenden






What is Brand Management?


A Career in Brand Management is very intriguing. Unfortunately, it is very difficult to find information about What Brand Management actually is. Most pages on the internet just talk about How to get into Brand Management. It is best to learn about Brand Management from a real professional, this is akin to getting it from the horse's mouth.

With 5 years of professional experience, Brand Manager Nikita Sobolev understands Brand Management. Brand Manager Nikita Sobolev defines Brand Management as:

Brand management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. A brand manager would oversee all aspects of the consumer's brand association as well as relationships with members of the supply chain.





How Brand Manager Nikita Sobolev got into Brand Management?


I studied International Relations in Moscow University of Humanity. I worked at Volvo Cars, Russia as a Project Manager and got promoted to Project Leader. I then joined Yamaha Motor Corporation where I worked in Sales Department for more than 4 years. I worked as a category manager, commercial manager and brand manager at Adidas Russia. I am brand manager at Zenden, Russia.





Brand Manager Nikita Sobolev's Talk on Brand Management



Starts with what is:
     1) Brand Management  

Next, it covers Education. It was a welcome change to see the Talk touch upon Education as theoretical knowledge needed to excel at Brand Management, and not merely as Qualifications needed to enter Brand Management. Here is a list of Education items required for Brand Management:
     2) International Economics  
     3) Marketing  
     4) Sales Techniques  
     5) Customer Behavior  
     6) Visual Merchandising  
     7) Product Lifecycle  
     8) Basic Computer Knowledge  

Then, the Talk focuses on the most important component that is Skills. Anyone aspiring for Brand Management needs to understand that Skill development is crucial for success. It details these topics within Skills for Brand Management:
     9) Communication Skills  
     10) Analytical Skills  
     11) Writing Skills  
     12) Budgeting Skills  
     13) Project Management  
     14) Leadership Skills  
     15) Problem Solving  

Brand Management has an interesting list of Positives. The Talk goes through this list of Positives of Brand Management:
     16) Self Fulfillment  
     17) International Exposure  
     18) Diverse Cultural Experiences  
     19) Fast-paced job  
     20) Fashion-forward Industry  

Challenges are the other side of Positives and Brand Management is no exception:
     21) Multitasking  
     22) Meeting Deadlines  
     23) Force Majeure Circumstances  

In the final section of the Talk, Nikita Sobolev talks about How a day goes in a Career in:
     24) Brand Management  





Install the LifePage App to:


  1. (for Free) Watch Brand Manager Nikita Sobolev’s full Brand Management Career Talk

  2. (for ? 100 or ? $ 1.4) Do a Self Assessment on Brand Management to calculate your Dream Index, which is defined as:

    According to Nikita Sobolev your chances of success in Brand Management is __%

  3. Access your personalized Dream Index Report which will have all your Dream Indices sorted in descending order.

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How to get into

Brand Management?



If you are want to get into Brand Management, start by investing in a Career Plan.

The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Brand Management is merely an infatuation or is it truly something you wish to do for the rest of your life.

Next, your Career Advisor will help you document how you can get into Brand Management, what education and skills you need to succeed in Brand Management, and what positives and challenges you will face in Brand Management.

Finally, you will get a Career Plan stating which Courses, Certifications, Trainings and other Items you need to do in the next 7 years to become world’s best in Brand Management.





LifePage Career Plan

14 hour personalized guidance program















Your LifePage Career Advisor facilitates your guided introspection so that you systematically explore various Career options to arrive at a well thought out Career choice.

Next: your Advisor helps you figure out how you will get into your chosen Career and how will you develop the skills needed for success in your Chosen Career.

LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.











Links for this Talk




Brand Manager Nikita Sobolev's LifePage:


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[LifePage]
https://www.lifepage.in/page/nikitasobolev






LifePage Career Talk on Brand Management


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[Career]
https://www.lifepage.in/careers/brand-management-3


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[Full Talk]
https://lifepage.app.link/20180704-0002


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[Trailer]
https://www.youtube.com/watch?v=mCC5vxrML_A


(Brand Management, Nikita Sobolev, Zenden, Brand Manager, Sales, Marketing, Management, Sports, Sports Industry, Branding)







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