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What is Running Family Business?
Randhir Kumar Arora: "Running a family business is a kind of business which a person inherits from family. Its is sum of all functions like procurement, inventory, sales and marketing, human resource, accounting, logistics, distribution."
How I got into Running Family Business?
Randhir Kumar Arora: "At the time of my masters I did my thesis on Book Marketing in Hills where my interest in books started. I worked in Advertising for 8 years and ran Archies distribution for 8 years. In 2001 I joined my family business of selling books, Bookworld."
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What Is: | |
1) | Running Family Business |
Education: | |
2) | Accounting |
3) | Sales and Marketing |
4) | Business Laws |
5) | Operations |
Skills: | |
6) | Process Orientation |
7) | Communication Skills |
8) | Organization Skills |
9) | Networking |
Positives: | |
10) | Hobby becomes profession |
11) | Recognition |
12) | Subject Matter Expertise |
13) | Platform |
Challenges: | |
14) | Profitability |
15) | Maintaining Inventory |
16) | Uncertainty |
17) | Reading & Publishing Challenges |
A Day Of: | |
18) | Running family business |


LifePage Career Talk on Running Family Business
https://www.lifepage.in/career/20161221-0001/Commerce/Business/Career-in-Running-Family-Business/englishFull Talk: https://lifepage.app.link/20161221-0001
Trailer: https://www.youtube.com/watch?v=gdQ8WKXv-gc
(Running Family Business, Randhir Kumar Arora, Book World, Family Business, Business, Business Owner, Partner, Co-Founder)
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