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What is Branding?
Abhik Choudhury: "Branding is creating a unique name and image for a product in the consumers mind, mainly through advertising campaigns with a consistent theme."
How I got into Branding?
Abhik Choudhury: "After doing my Advertising and Public Relation from IIMC, I started as a copywriter in mainline advertising, handled corporate strategy for MNC's and headed a digital marketing company. I am working as CEO of North Star Consultancy."
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What Is: | |
1) | Branding |
Education: | |
2) | Marketing |
3) | Branding |
4) | Digital Media |
5) | Consumer Insight |
6) | Insight Mining |
7) | Design |
Skills: | |
8) | Observation |
9) | Strategic Thinking |
10) | Creativity |
11) | Versatile |
Positives: | |
12) | New Challenge Everyday |
13) | Working with Company Heads |
14) | Networking |
15) | Growth Opportunities |
Challenges: | |
16) | Work Life Balance |
17) | Slow Rise |
18) | On Your Toes Profession |
A Day Of: | |
19) | Brands |


LifePage Career Talk on Branding
https://www.lifepage.in/career/20170818-0012/Arts/Advertising/Career-in-Branding/englishFull Talk: https://lifepage.app.link/20170818-0012
Trailer: https://www.youtube.com/watch?v=vYjySQ4vGyg
(Branding, Abhik Choudhury, North Star Consultancy, Marking, Advertising, Branding Consultancy, Brand Management)
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