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Career in Marketing

By Himanshu Chauhan
[ Assistant Manager | Export Credit Guarantee Corporation of India Ltd. ]



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What is Marketing?


Himanshu Chauhan: "Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large."





How I got into Marketing?


Himanshu Chauhan: "I did Bachelors in Engineering (Electronics & Communication). Post that, I did MBA in General Management from FMS and Ph D in Brand Management. I worked as an Assistant Manager at Export Credit Guarantee Corporation of India Ltd. I worked in the field of Marketing for 6 years before quitting my job. I founded Kobybo a Digital Learning Platform in 2016."





[Install the LifePage App to access full Talk covering]

  What Is:
     1) Marketing  
  Education:
     2) Product Knowledge  
     3) 3 A's  
     4) Consumer Behaviour  
  Skills:
     5) People Skills  
     6) Communication Skills  
     7) Research  
     8) Presence of Mind  
     9) Constant Learning  
     10) Adaptability  
  Positives:
     11) Exploring  
     12) Meeting New People  
     13) Career Growth  
     14) Personality Development  
  Challenges:
     15) Convincing Clients  
     16) Work-Life Balance  
     17) Health Issues  
  A Day Of:
     18) Marketing  











Himanshu Chauhan's LifePage:


https://www.lifepage.in/page/himanshuchauhan





LifePage Career Talk on Marketing

https://www.lifepage.in/career/20171223-0002/Commerce/Marketing/Career-in-Marketing/english

Full Talk: https://lifepage.app.link/20171223-0002
Trailer: https://www.youtube.com/watch?v=1UykyrcUtFw

(Marketing, Himanshu Chauhan, ECGC Ltd, Assistant Manager, Public relations, FMCG Products, Branding, Advertising, Media, Management)







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