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What is Brand Management?
Gunjan Singh: "Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share. A brand manager monitors market trends and oversees advertising and marketing activities to ensure the right message is delivered for their product or service."
How I got into Brand Management?
Gunjan Singh: "After completing my Bachelors in Commercial Arts from Apeejay Institute of Design, I started my career with The India Today Lifestyle division where I worked for 8 years followed by India Se and DML Live in Singapore. I am Head of Marketing at Gourmet Investments Private Limited."
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|A Day Of:|
LifePage Career Talk on Brand Managementhttp://www.lifepage.in/career/20171027-0004/Arts/Advertising/Career-in-Brand-Management/english
Full Talk: https://lifepage.app.link/20171027-0004
(Brand Management, Gunjan Singh, Goumet Investments Private Limited, Branding, Marketing, Brand Analysis)
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