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Career in Public Relations

By Asmita Kaushik
[ Head - Business Operations | Conceptree ]



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What is Public Relations?


Asmita Kaushik: "Public relations is the practice of managing the spread of information between an individual or an organization and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment."





How I got into Public Relations?


Asmita Kaushik: "After graduating in Journalism & Mass Communication, I went on to do masters in Journalism & Mass Communication. I have a certification in English from British Council of India. I worked at Weber Shandwick for some time before deciding to move back to Dehradun. I joined Conceptree in 2015 and have been working there since then. I am Head of Business Operations at Conceptree."





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  What Is:
     1) Public Relations  
  Education:
     2) Public Relations  
     3) Journalism  
     4) News Writing  
     5) Marketing & Advertising  
     6) Photography  
  Skills:
     7) Confidence  
     8) Communication Skills  
     9) Writing Skills  
     10) Right Analysis of Client's Needs  
     11) Right Positioning of News  
     12) Budgeting  
  Positives:
     13) Constant Learning  
     14) Networking & Exploring  
     15) Monetary Potential  
  Challenges:
     16) 24*7 Availability  
     17) Meeting Client Expectations  
     18) Unethical Practices  
  A Day Of:
     19) Public Relations  











Asmita Kaushik's LifePage:


https://www.lifepage.in/page/asmitakaushik





LifePage Career Talk on Public Relations

https://www.lifepage.in/career/20190222-0004/Arts/Mass-Communication/Career-in-Public-Relations/english

Full Talk: https://lifepage.app.link/20190222-0004
Trailer: https://www.youtube.com/watch?v=4kEeyzg8asE

(Public Relations, Asmita Kaushik, Conceptree, Head, Business Operations, News, Branding)







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