Career Counselling 2.0 HomeHomeCareer Counselling 2.0 PlanPlanCareer Counselling 2.0 | TalksTalksCareer Counselling 2.0 PhilosophyPhilosophyCareer Counselling 2.0 SeminarSeminarCareer Counselling 2.0 PagesPagesCareer Counselling 2.0 AdvisorsAdvisorsCareer Counselling 2.0 TestimonialsTestimonials

Brand Management

Founder Smriti Ahuja talks about Brand Management course, what is Brand Management and other details about a Career in Brand Management.







Brand Management

Smriti Ahuja | Founder | Blue Letter






What is Brand Management?


Brand Management is a great Career option. Internet is brimming with pages on How to get into Brand Management, while one should first understand What is a Career in Brand Management. The most authoritative source of information on Brand Management is someone with real experience in it.

Founder Smriti Ahuja has worked in Brand Management for 2 years & 1 month. Founder Smriti Ahuja outlines Brand Management as:

Brand Management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. Tangible elements of brand management include the product itself; look, price, the packaging, etc.





How Founder Smriti Ahuja got into Brand Management?


After doing my graduation in Marketing Communication from Symbiosis, I joined Innovaid as Strategic Planning Executive and then worked with Katalyst as Business Development Manager and thereafter worked with Hathberry as Brand Development Manager. I started my Brand Management Company in 2015 by the name Blue Letter.





Founder Smriti Ahuja's Talk on Brand Management



Starts with what is:
     1) Brand Management  

Next, it covers Education. It is easy to Google information about what Qualifications are needed to enter Brand Management, this Talk went a step ahead to talk about the body of knowledge one needs to develop to excel at Brand Management. It discusses following headings for Education in Brand Management:
     2) Strategic Planning  
     3) Research Management  
     4) Financial Planning  
     5) Designing  
     6) Tools of Marketing  

Then, the Talk focuses on the most important component that is Skills. Sills and success in Brand Management go hand in hand. One needs to get a hold of essential skills. Here is a list of Skills required for Brand Management:
     7) Communication  
     8) Industry Exposure  
     9) Learning Attitude  
     10) Administration  

Positives of Brand Management are quite interesting. These are the Positives of Brand Management:
     11) Meeting People  
     12) Exposure to Various Industries  
     13) Learning to be Patient  
     14) Wide Scope  

Challenges define Brand Management as much as the Positives of the same:
     15) Convincing Clients  

In the final section of the Talk, Smriti Ahuja talks about How a day goes in a Career in:
     16) Brand Management  





Install the LifePage App to:


  1. (for Free) Watch Founder Smriti Ahuja’s full Brand Management Career Talk

  2. (for ₹ 100 or ₹ $ 1.4) Do a Self Assessment on Brand Management to calculate your Dream Index, which is defined as:

    According to Smriti Ahuja your chances of success in Brand Management is __%

  3. Access your personalized Dream Index Report which will have all your Dream Indices sorted in descending order.

Career Counselling 2.0




<?php echo $altimage; ?>


<?php echo $altimage; ?>






How to get into

Brand Management?



If you are want to get into Brand Management, start by investing in a Career Plan.

The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Brand Management is merely an infatuation or is it truly something you wish to do for the rest of your life.

Next, your Career Advisor will help you document how you can get into Brand Management, what education and skills you need to succeed in Brand Management, and what positives and challenges you will face in Brand Management.

Finally, you will get a Career Plan stating which Courses, Certifications, Trainings and other Items you need to do in the next 7 years to become world’s best in Brand Management.





LifePage Career Plan

14 hour personalized guidance program















Your LifePage Career Advisor facilitates your guided introspection so that you systematically explore various Career options to arrive at a well thought out Career choice.

Next: your Advisor helps you figure out how you will get into your chosen Career and how will you develop the skills needed for success in your Chosen Career.

LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.









Career Plan Testimonials













Links for this Talk







LifePage Career Talk on Brand Management


Career Counselling 2.0
[Career]
https://www.lifepage.in/careers/brand-management-2


Career Counselling 2.0
[Full Talk]
https://lifepage.app.link/20170905-0001


Career Counselling 2.0
[Trailer]
https://www.youtube.com/watch?v=4YqTJqzLrWI


(Brand Management, Smriti Ahuja, Blue Letter, Strategic Planning, Marketing, Branding, Brand Analysis, Brand Research, Advertising)







Similar Talks



Career in Audio Branding
Audio Branding
Vineet KKN Panchhi
Founder & Creative Director | Jingles India
[ 10 years & 2 months Experience ]

Audio Branding is the larger part of branding portfolio like companies have logos, audio signature for instance jingles, caller tunes etc. These are all part of Audio Branding. Audio Branding (in addition) involves using music, voices, a great copy or script, and bringing all this together to create an ad, mnemonic or telephone tune.

"I started as a Chef and then went into advertising, operations and marketing but finally, I choose to go into music and currently, I am running Audio Branding Company with the name Jingles India."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Advertising
Advertising
Ramesh Sapru
Creative Strategist | Various Creative Assignments
[ 35 years & 3 months Experience ]

Advertising is how you communicate value of a product to the end user.

"After completing B A from DAV, PGDBA from Board of Technical Education, Delhi and Ad Man Diploma from Mumbai, I started Advertising in 1983 in Mumbai as a copywriter."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Branding
Branding
Abhik Choudhury
CEO | North Star Consultancy
[ 9 years & 8 months Experience ]

Branding is creating a unique name and image for a product in the consumers mind, mainly through advertising campaigns with a consistent theme.

"After doing my Advertising and Public Relation from IIMC, I started as a copywriter in mainline advertising, handled corporate strategy for MNC's and headed a digital marketing company. I am working as CEO of North Star Consultancy."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Brand Management
Brand Management
Gunjan Singh
Head of Marketing | Gourmet Investments Private Limited
[ 15 years & 6 months Experience ]

Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share. A brand manager monitors market trends and oversees advertising and marketing activities to ensure the right message is delivered for their product or service.

"After completing my Bachelors in Commercial Arts from Apeejay Institute of Design, I started my career with The India Today Lifestyle division where I worked for 8 years followed by India Se and DML Live in Singapore. I am Head of Marketing at Gourmet Investments Private Limited."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Brand Management
Brand Management
Pralabh Kashyap
Assistant Manager | Sharekhan Limited
[ 4 years & 7 months Experience ]

Brand Management is the process of maintaining, improving, and upholding a brand so that the name is associated with positive results

"After completing my education, I started my career with India News & News X as a Management Trainee in Media Sales department. After that in 2013, I joined DDB Mudra Group. Since 2017, I am working with ShareKhan Limited as an Assistant Manager."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Customer Journey Designing
Customer Journey Designing
Gagan Khanna
Founder, Designer, Mentor | Designsteps Creative Academy LLP, Dehradun
[ 0 years Experience ]

Customer journey is the complete sum of expressions that a customer goes through when interacting with a business. It's used for understanding and addressing customer needs and pain points.

"Though my professional journey started as product designer, my horizons expanded much with exposure to various business formats. I was keen to learn all related aspects of a business which bring the product to its end user. Occasionally, I took up such projects in the industry which would expose me to those connected aspects. With new knowledge and core expertise in universal design skills, my work expanded gradually into complete Customer Journey."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Advertisement Sales
Advertisement Sales
Astha Jhaldiyal
Assistant Manager - Sales | Zee Entertainment Ltd
[ 5 years & 1 month Experience ]

An advertising sales agent, sometimes referred to as an advertising executive, is someone who sells advertising space to businesses and individuals. They work in a range of industries, including advertising agencies, radio, television and internet publishing.

"After completing my Schooling from Amity, Noida, I did my Graduation from Gargi College. I then did MBA in Marketing and Sales from Amity University. I was working as an Assistant Manager Sales in Zee Entertainment Ltd."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Brand Management
Brand Management
Nikita Sobolev
Brand Manager | Zenden
[ 5 years Experience ]

Brand management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. A brand manager would oversee all aspects of the consumer's brand association as well as relationships with members of the supply chain.

"I studied International Relations in Moscow University of Humanity. I worked at Volvo Cars, Russia as a Project Manager and got promoted to Project Leader. I then joined Yamaha Motor Corporation where I worked in Sales Department for more than 4 years. I worked as a category manager, commercial manager and brand manager at Adidas Russia. I am brand manager at Zenden, Russia."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0





[Install the LifePage App to access all Talks]


<?php echo $altimage; ?>


<?php echo $altimage; ?>






 


&mbsp;


Career Counselling 2.0 | Home   Home  
Career Counselling 2.0 | Plan   Plan  
Career Counselling 2.0 | Scholarship   Scholarship  
Career Counselling 2.0 | Sponsor   Sponsor  
Career Counselling 2.0 | Talks   Talks  
Career Counselling 2.0 | Philosophy   Philosophy  
Career Counselling 2.0 | Seminar   Seminar  
Career Counselling 2.0 | Workshop   Workshop  
Career Counselling 2.0 | Pages   Pages  
Career Counselling 2.0 | Advisors   Advisors  
Career Counselling 2.0 | Discuss   Discuss  
Career Counselling 2.0 | Meet   Meet  
Career Counselling 2.0 | Advisor   Advisor  
Career Counselling 2.0 | Team   Team  
Career Counselling 2.0 | Story   Story  
Career Counselling 2.0 | Game   Game  
Career Counselling 2.0 | Centre   Centre  
Career Counselling 2.0 | Fine Print   Fine Print  
Career Counselling 2.0 | Links   Links  
Career Counselling 2.0 | Blog   Blog  
Career Counselling 2.0 | Testimonials   Testimonials  
Career Counselling 2.0 | Follow   Follow  
 
[ Site Visits ]

Career Counselling 2.0