Film Art Direction

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What is Film Art Direction?

A Career in Film Art Direction is very interesting. Unfortunately, it is very difficult to find information about What Film Art Direction actually is. Most pages on the internet just talk about How to get into Film Art Direction. It is best to learn about Film Art Direction from a real professional, this is akin to getting it from the horse's mouth.

Yashasvi Juyal is an experienced professional with 4 years in Film Art Direction. Yashasvi Juyal outlines Film Art Direction as:

Film Art Direction is an audio and visual medium for you to put your message, ideas and your imagination in a tangible form, across, to the country or the world. This is the most influencing medium as visual plays a big role.

How Yashasvi Juyal got into Film Art Direction?

After attaining a B Com from HNB Garhwal University, I went to Bombay and started making independent films and that is where I developed my skills on the Art and Structure of Film Making. After this I made my first film and it got selected in The Mumbai Film Festival and my second film was a documentary film shot in Dehradun which was selected in the viewing group category for aspiring film makers in Goa. And then I started working with Silver Cord Films as an Independent Film Maker.

LifePage Career Talk on Film Art Direction

[Career]
https://www.lifepage.in/careers/film-art-direction

[Full Talk]
https://lifepage.app.link/20170713-0002

[Trailer]
https://www.youtube.com/watch?v=nKdK3aav0Hw

(Film Art Direction, Yashasvi Juyal, Silver Cord Films, Film Art Direction, Film, Cinema, Art, Direction, Movie Making, Film, Filming)

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Video Editing

Ajmer Singh
Video Editor Head | HNN 24*7

[ 4 years & 8 months Experience ]

Video editor is a person who manipulates and rearranges video shots to create a new work. It is the responsibility of the editor to make its videos attractive to the viewers.

"I started video editing in 2009. Since 2015, I have been working with HNN 24*7 as a video editor head."

Scriptwriting

Prateeque Ojha
Scriptwriter | Various Storywriting Assignments

[ 8 years & 10 months Experience ]

Scriptwriting is an art and craft of writing scripts for mass media such as feature films, television productions or video games. It is frequently a freelance profession.

"I did my graduation from DU in 2002 and then I joined Satyajit Ray Film & Television Institute, Kolkata, there I specialized in screenplay writing. Since 2008, I have been working as a freelance scriptwriter."

Cinematography

Karm Chawla
Cinematographer | Kannada Film Industry

[ 5 years & 8 months Experience ]

Basically Cinematography is the art of photography and camerawork in film-making or art of motion-picture photography by recording light or other electromagnetic radiation, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as film stock.

"After completing my schooling, I did BA (Hons) in English from Hansraj College (DU). After that I studied Film from LV Prasad and Academy, Chennai. I have working as a freelance cinematographer since 2013."

Technical Management

Bhupendra Chauhan
CTO | HNN 24*7

[ 27 years Experience ]

Technical management involves the duties a news channel must perform for the technical operations. This involves management related to crew management with related tasks, logistics related or equipment related to operations as well as operations, service and maintenance.

"I started my career with NDTV as a freelancer in the year 1990 and worked there for almost 10 years. After that I started working with News 24 in the year 2007. Then I started working as a freelancer and worked different-2 companies in Delhi. Later on I came back to Dehradun and started working with HNN 24*7. I have been working at HNN 24*7 as Chief Technical Officer since it started."

Cinematography

Mukesh Khugsal
Cinematographer | Various Creative Assignments

[ 17 years Experience ]

Cinematography is the science or art of motion-picture photography by recording light or other electromagnetic radiation, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as film stock.

"I was always interested in Photography and Cinema. After completing my graduation from Delhi University, I started working with Inframe Creations, Delhi."

Direction

Ajay Govind
Filmmaker | Sisyphus Rocks Films

[ 13 years & 11 months Experience ]

A film director is a person who directs the making of a film. Generally, a film director controls a film's artistic and dramatic aspects, and visualizes the script while guiding the technical crew and actors in the fulfillment of that vision.

"After completing Bachelors in English Literature from St. Stephen's College, Delhi University, I did Media Studies Course from St. Stephen's College, Delhi University and here I was introduced to Film Theory and History and that was the time I discovered my interest in Direction. I have made over 40 documentaries, 5 music videos and Directed one feature film that released in 2014, "After the 3rd Bell"."

Direction

Abhishek Maindola
Director | Sambhav Theatre Group, Dehradun

[ 13 years Experience ]

A film director is a person who directs the making of a film. Generally, a film director controls a film’s artistic and dramatic aspects and visualizes the script while guiding the technical crew and actors in the fulfillment of that vision.

"I started my acting career in theatre in 2001. I experience a lot of things and I am satisfied with my roles. After acting, in 2004 I directed my first self written play “Female Feticide”, other than this I acted in Hindi cinema as well."

Filmmaking

Sarthak Chawla
Creative Head & Co-founder | Mahakaal Productions

[ 1 year & 3 months Experience ]

Filmmaking is the process of making a film, generally in the sense of films intended for extensive theatrical exhibition. Filmmaking involves a number of discrete stages including an initial story, idea, or commission, through screenwriting, casting, shooting, sound recording and reproduction, editing and screening the finished product before an audience that may result in a film release and exhibition. Filmmaking takes place in many places around the world in a range of economic, social, and political contexts, and using a variety of technologies and cinematic techniques.

"After doing my schooling from Amity International School, Noida, I did my graduation in Journalism & Mass Communication from VIPS, IP University, Delhi and after that I did one year internship from NDTV, India. During my internship I realized that I have an inclination toward Filmmaking, so after that I did Post Graduate Diploma in Film Making from AAFT, Noida. In 2017, I started my own Production House named Mahakaal Productions. Our services range from Ad Films, Corporate Films and Documentaries to Coffee Table books, Industrial Photography, Hospitality Photography, etc. Mahakaal Productions is a one stop to end your quest for creativity. I am the Co-founder and Creative head of Mahakaal Productions."

Wildlife Filmmaking

Sumanth Kuduvalli
Wildlife Fimmaker | Various Assignments

[ 6 years & 8 months Experience ]

Wildlife filmmaking is an exhilarating career nevertheless. If you are committed to wildlife conservation, are interested in filmmaking and have the patience to sit quietly for hours in the forest to get shots, then experiment with a short, low-budget film.

"After doing my Diploma in Wildlife Filmmaking and Photography from Craft, I joined Nikon as a Technical Associate in South India. I started Wildlife Filmmaking in 2012."

Film Direction

Harsh Badheka
Assistant Director | Various Assignments

[ 5 years & 10 months Experience ]

A film director is a person who directs the making of a film. Generally, a film director controls a film's artistic and dramatic aspects and visualizes the screenplay (or script) while guiding the technical crew and actors in the fulfillment of that vision.

"I have completed my schooling from St Mary's School, Mumbai followed by Graduation & Post Graduation in Hindi from Kishinchand Chellaram College, Mumbai University. I have done movies such as Happy Bhag Jayegi, Jia aur Jia as a part of Direction team."

Direction

Ayush Kohli
Director | Liberal Arts Productions

[ 2 years Experience ]

A film director is a person who directs the making of a film. Generally, a film director controls a film's artistic and dramatic aspects and visualizes the screenplay (or script) while guiding the technical crew and actors in the fulfillment of that vision.

"I have done B Sc in Airlines Tourism & Hospitality from Lovely Professional University. Taking my interest forward I did a Course in Acting & Direction from Asian Academy of Film & Television, Noida Film City. I also did Modeling for some time where I was a Selfie King in North India Modeling Show. I am a Director at Liberal Arts Productions."

Filmmaking

Omanshu Saini
Co- Founder | Doon Photowalk

[ 3 years & 8 months Experience ]

Filmmaking is the process of making a film. Filmmaking involves a number of discrete stages including an initial story, idea, or commission, through screenwriting, casting, shooting, sound recording and reproduction, editing, and screening the finished product before an audience that may result in a film release and exhibition.

"I did my schooling from Raja Ram Mohan Roy, and BBA from Graphic Era, Dehradun. I did my masters in Mass Communication from Doon University. Then I decided to open a company called Doon Photowalk with some of my friends in 2015."

Filmmaking

Amaan Iqbal
Film Maker | Various Creative Assignments

[ 6 years & 6 months Experience ]

Filmmaking is the process of making a film, generally in the sense of films intended for extensive theatrical exhibition. Filmmaking involves a number of discrete stages including an initial story, idea, or commission, through screenwriting, casting, shooting, sound recording and reproduction, editing and screening the finished product before an audience that may result in a film release and exhibition.

"After doing B Sc in IT from Kanpur University, I did Mass Communication from Kanpur University. I was always interested in Filmmaking so did a diploma in Creative Writing. I have filmed a documentary for UNESCO, also worked on many commercial ads and short films. I conduct workshops on filmmaking under the name AAINA."

Video Editing

Gaurav Bhatt
Founder & Editor | Octopus Films

[ 3 years Experience ]

Video Editing or Non-Linear Video Editing is the process of taking video that is raw, meaning untouched or newly recorded. It is the manipulation and arrangement of video shots. Video editing is used to structure and present all video information, including films and television shows, video advertisements and video essays.

"After doing my schooling from Ranchi, Jharkhand, I did BJMC from Indraprastha University, Delhi. After that, I did my M Sc in mass Communication from Punjab Technical University and then my post graduate diploma in Direction & Film Making from AAFT, Noida. I am working as a Senior Promo Producer for CNN- NEWS 18 since 20004. In 2015, I started my own Production House named Octopus Films."

Video Production

Pankaj Sati
Video Director | Studio 6 Productions

[ 8 years Experience ]

Video production is the process of creating video by capturing moving images (videography), and creating combinations and reductions of parts of this video in live production and post-production.

"I have done animation , VFX and Special effects course from Maya Academy, Chandigarh and was working as Video Director with Studio 6 Productions."

Film Production

Pratibha Kotak
Production Supervisor | Octopus Film

[ 1 year & 7 months Experience ]

Production refers to the tasks that must be completed or executed during the filming or shooting. This includes tasks such as setting up scenes, the capture of raw footage and usage of set designs, to name a few of the many preproduction tasks and evolves into the postproduction stage.

"After doing my BA in Arts from Vikram University, I did my masters from IGNOU in Organizational Psychology and thereafter I did my post graduate diploma in TV Journalism & Communication from Asian Academy of Film & Television, Noida. I worked with Octopus Films as a Production Supervisor."

Filmmaking

Amber Sharma
Managing Director, Producer & Director | Mowgli Productions

[ 8 years Experience ]

Filmmaking is the process of making a film, generally in the sense of films intended for extensive theatrical exhibition.

"I started my career in 2002 at Keoladeo National Park as a naturalist and in 2003 went to Kanha Tiger Reserve and Bandhavgarh National Park to start my career in wildlife photography to showcase natural history. In 2007, I began film making and founded Mowgli Productions. My directorial debut was on snow leopards it took me 4 years to film snow leopards at an altitude of 15000 feet. In 2010, I began producing and presenting international movies. I have worked on films like The Man in Maze, Mumbai Connection and Series Life of Mafia, Game- Short Film Series."

Cinematography

Tarminder Singh Tuneja
Cinematographer | The Wedding Container

[ 5 years & 5 months Experience ]

The art of photography and camera work in film-making

"I did my Schooling from Meerut. I then did my Graduation from Delhi University Open University. I worked with CMC for about 5 years. I am the CEO of The Wedding Container since 2013."

Film Making

Dhairya Arora
Director & Writer | Various Film Assignments

[ 10 years & 3 months Experience ]

Filmmaking is the process of making a film, generally in the sense of films intended for extensive theatrical exhibition.

"I was 15 when Ocean Sonic Pictures London took me for an India Tour. I served as Master of ceremony for the preview of Little Box of Sweets. I worked in Noida Film Industry and then in Mumbai Film Industry. I have made advertisements for Kotak Mahindra, SBI. I have worked for Bollywood movies like Tamanchay, Maximus. I now make short films for Youtube and Award ceremonies."

Filmmaking

Pradeep Sharma
Director & Writer | Siddhartha Cine Arts

[ 3 years Experience ]

Filmmaking is the process of making a film, generally in the sense of films intended for extensive theatrical exhibition. Filmmaking involves a number of discrete stages including an initial story, idea, or commission, through screenwriting, casting, shooting, sound recording and reproduction, editing and screening the finished product before an audience that may result in a film release and exhibition. Filmmaking takes place in many places around the world in a range of economic, social, and political contexts, and using a variety of technologies and cinematic techniques.

"After completing my schooling from Govt Boys School Mandsaur, I did my BA from Vikram University, Ujjain. Thereafter, I did my D Ed from Govt District Education Institute of Mandsaur, MP. After which I started teaching, while teaching I also wrote articles for newspapers and local Magazine. Then, I joined the distance learning PGD Course in Journalism from Makhanlal Chaturvedi National University, Bhopal. I worked for various organizations named NDTV India, Sahara Samay, Voice of India, Times Today channel and others as a Stinger, Reporter, Anchor, Special Correspondent and Desk Editor for about 16 years. I am working on few movie projects, one of them named Yashodharman, The Great Warrior which is written and directed by me would soon release in Movie Theaters."

Cinematography

Sunny Rajput
Cinematographer | Various Creative Assignments

[ 6 years & 1 month Experience ]

Cinematography is the science or art of motion-picture photography by recording light or other electromagnetic radiation, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as film stock.

"I did a bachelors in mass communication from Jamia Millia Islamia University. After that I worked with T-series, Zee TV, Scoopwhoop, Royal Frames, Poster Filters. I am an independent cinematographer."

Audio Video Production

Kapil Khankriyal
Executive Producer | Studio Underground

[ 3 years & 3 months Experience ]

The terms audio and video commonly refers to the time-based media storage format for sound/music and moving pictures information. Video production is the process of producing video content. It is the equivalent of filmmaking, but with images recorded digitally instead of on film stock.

"After completing my education, I started my own IT Company and worked there for several years and later in 2015, I started a studio company by the name of Studio Underground. Studio Underground is an audio video production house."

Yashasvi Juyal's Talk on Film Art Direction

Starts with what is:
1)	Film Art Direction

Next, it covers Education. We all know that only 10% of what is taught in Film Art Direction is actually used in real life. The Education section of the Talk clearly explained what is the 10% needed in Film Art Direction. Here is a list of Education items required for Film Art Direction:
2)	Newspaper
3)	Literature
4)	Art Music and Painting
5)	World History
6)	World Cinema
7)	Film Festivals
8)	Physical Education
9)	Technical Awareness

Then, the Talk focuses on the most important component that is Skills. Film Art Direction demands specific Skills which only an experienced professional can lay out. It explains Skills needed in Film Art Direction with these items:
10)	Observation
11)	Communication
12)	Writing
13)	Composition
14)	Critical Analysis
15)	Imagination
16)	Story Telling

There are great positives of Film Art Direction. The Talk goes through this list of Positives of Film Art Direction:
17)	Influencing Power
18)	Mirror of Society
19)	Flexible Field
20)	Life Skills

Challenges define Film Art Direction as much as the Positives of the same:
21)	Audience Awareness
22)	No Steady Income
23)	Permission Issues
24)	Time Consuming
25)	Over Thinking

In the final section of the Talk, Yashasvi Juyal talks about How a day goes in a Career in:
26)	Film Art Direction

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