Smriti Ahuja

Smriti Ahuja's Story

Marketing Communication - Symbiosis, Pune

Smriti Ahuja has done Graduation in Marketing Communication from Symbiosis, Pune. She has worked with Innovaid as Strategic Planning Executive, Katalyst as Business Development Manager and after that with Hathberry as Brand Development Manager. She founded a Brand Management Company in 2015 by the name Blue Letter.

Smriti Ahuja's Experience

Brand Management

Notably: Founder
in: Blue Letter

2 years & 1 month [Aug 2015 - Sep 2017]

What is Brand Management / What is a Career in Brand Management: Brand Management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. Tangible elements of brand management include the product itself; look, price, the packaging, etc.

Brand Management Course / How I got into Brand Management: "After doing my graduation in Marketing Communication from Symbiosis, I joined Innovaid as Strategic Planning Executive and then worked with Katalyst as Business Development Manager and thereafter worked with Hathberry as Brand Development Manager. I started my Brand Management Company in 2015 by the name Blue Letter."

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