Heritage Communication

Sargam Mehra | Co-founder | Been There Doon That

What is Heritage Communication?

Heritage Communication is a great Career option. Unfortunately, it is very difficult to find information about What Heritage Communication actually is. Most pages on the internet just talk about How to get into Heritage Communication. The most authoritative source of information on Heritage Communication is someone with real experience in it.

Co-founder Sargam Mehra has 3 years of professional experience in Heritage Communication. Co-founder Sargam Mehra outlines Heritage Communication as:

There is a difference between History and Heritage. It includes built and inbuilt heritage. It also includes the building, architecture, stories, folk rituals and practices of a place. It deals with familiarizing people with their own surroundings and making them aware of their own city.

How Co-founder Sargam Mehra got into Heritage Communication?

Since I was associated with INTACH, it inspired me to Co-found a Heritage walk group called "Been There, Doon That?."

Co-founder Sargam Mehra's Talk on Heritage Communication

The Journey of a Heritage Communicator In a world where history often clashes with modernity, heritage communication emerges as a vital career, connecting people with their roots and fostering a sense of community. Sargam Mehra, a dedicated heritage communicator and researcher, epitomizes the essence of this field. With a robust educational background and hands-on experience in journalism and academia, Mehra's journey is a testament to the significance of heritage communication in today’s society. This article delves into what heritage communication entails, the educational pathway, essential skills, positives, challenges, and a glimpse into a day in the life of a heritage communicator. What Is Heritage Communication? Heritage communication is a multifaceted field focused on bridging the gap between individuals and their cultural heritage. While history offers a timeline of events, heritage encompasses a wider array of elements, including rituals, built environments, folk stories, and even day-to-day life experiences. According to Mehra, heritage communication is pivotal in making individuals aware of the history and ecology of their surroundings. By communicating the essence of a place, heritage communicators create a deeper connection for residents and visitors alike. This could involve guiding a local tour that highlights historical architecture, or sharing the stories behind significant cultural practices. Education Remember Stories One of the foundational elements for aspiring heritage communicators is the ability to remember stories. In this profession, storytellers are tasked with preserving and sharing local narratives that might otherwise fade away. This skill allows communicators to weave together historical anecdotes and personal experiences that enrich the narrative. For instance, Mehra emphasizes the importance of recalling tales shared by locals, which can be vital during tours where the history of a city is explored. Cultural Knowledge Heritage communicators must possess a profound understanding of local culture, which includes reading extensively about regional customs, rituals, and festivals. This cultural literacy enables communicators to accurately and respectfully share the heritage of their community. Mehra’s own experiences in Uttarakhand showcase the impact of cultural knowledge in uncovering the layers of stories that connect people to their place. History A solid foundation in history is essential for anyone venturing into heritage communication. This does not solely refer to dates and events, but to the ability to extract historical significance from various sources, including literature and films. Mehra underscores that an engaging storyteller can derive history from diverse narratives, making the communication process both enlightening and enjoyable. Balanced View Of Issues Heritage communication requires objectivity; communicators must present multifaceted narratives without bias. It is crucial to acknowledge diverse perspectives, particularly when discussing sensitive historical events. Mehra notes that understanding the duality of stories enhances the overall narrative, allowing the audience to form their own opinions without the influence of the communicator's preferences. Skills Travelling Skills Travelling plays a pivotal role in heritage communication, as it exposes communicators to various cultures and practices. Mehra, an avid traveler, asserts that the more one explores new locales, the richer their understanding of diverse heritage becomes. This experiential knowledge is invaluable when sharing stories with audiences. People Skills Effective communication hinges on interpersonal skills. As a heritage communicator, one must be adept at engaging with diverse groups and encouraging dialogue. Listening to personal stories adds depth to the narratives shared during heritage walks, making the experience far more engaging and authentic. Reading Skills A commitment to continual learning through literature is crucial for heritage communicators. Mehra stresses that keeping abreast of relevant reading material helps develop a nuanced understanding of local heritage. This vast knowledge base can enrich the stories told during interactions with the community. Eye for Detail A keen eye for detail allows heritage communicators to uncover stories in the most subtle aspects of everyday life. Whether it’s a tree that has witnessed countless historical events or a local vendor with unique insights, Mehra points out that these seemingly insignificant details can lead to profound narratives. Communication Effective communication is at the heart of heritage outreach. This goes beyond merely talking; it involves fostering an interactive environment where audiences feel included. Mehra emphasizes that successful communicators engage their audience, prompting questions and discussions to make the experience more immersive. Story Telling Storytelling is an art that requires practice and patience. As a storyteller, a heritage communicator should create engaging stories while maintaining a relaxed yet informative tone. Mehra notes that the best stories resonate with the audience, creating lasting connections to the narratives shared. Good Listener Being an attentive listener is an indispensable skill for a heritage communicator. By valuing what others have to say, communicators can develop rich narratives intertwined with the community's voice. Patience Patience is essential in heritage communication, as changing perceptions and fostering appreciation for heritage can take time. Mehra highlights the importance of remaining steadfast and confident, even amid criticism from those who might not initially see the value in heritage conservation. Positives Meeting New People One of the most rewarding aspects of being a heritage communicator is the opportunity to meet new people daily. Mehra notes that these interactions often lead to meaningful friendships that go beyond a single exchange, enriching both the communicator's and the participant's lives. Travelling Heritage communicators enjoy the privilege of exploring new places, often uncovering hidden gems within their own locales. Mehra emphasizes that this career offers exciting travel opportunities that allow communicators to immerse themselves in diverse landscapes and cultures. Exciting Stories Each interaction with community members can unveil exciting stories that host unique perspectives. Mehra recalls instances where she learned rich, untold narratives that added depth to her own understanding of local history. Acceptance As a heritage communicator, the respect and gratitude received from the community serve as a powerful affirmation of one’s work. Mehra reflects on moments when participants expressed how their experiences had transformed their views on their own surroundings, fostering a deeper connection to their heritage. Change in Society The impact of heritage communication extends beyond personal connections; it fosters societal change. Communicators play a pivotal role in inculcating a sense of responsibility in individuals towards their heritage and environment. Green Spaces Engaging with nature is a unique benefit of being a heritage communicator. The constant presence of green spaces nurtures mental well-being and encourages a sustainable lifestyle among both communicators and program participants. Respect The role of a heritage communicator builds respect within the community, as individuals recognize the value of preserving their cultural heritage. Mehra describes how this respect translates into a sense of pride as people reconnect with their roots. Challenges Acceptance as a Profession One of the primary challenges facing heritage communicators is gaining acceptance of their profession within society. Mehra recalls the skepticism often directed at individuals pursuing a career in heritage communication, as many still view traditional careers, such as medicine or engineering, as more viable. Changing People's Mindset Shifting entrenched perspectives regarding heritage conservation requires persistence. Mehra notes that changing habits, such as littering in public spaces, demands a patient approach to foster genuine respect for heritage sites and community pride. Being Objective Navigating the complexities of presenting multiple perspectives is a constant challenge in heritage communication. Mehra emphasizes the importance of remaining neutral, particularly when discussing contentious historical narratives. Getting People Out of Comfort Zone Heritage communicators often strive to encourage people to embrace walking and exploring their own neighborhoods, which can be met with resistance. Mehra reflects on the challenges of motivating individuals to leave their air-conditioned comfort and engage actively with their surroundings. Fighting for Preservation The ongoing need to advocate for the preservation of historic buildings and green spaces can be daunting. Mehra laments the loss of cultural landmarks due to development, underscoring the necessity of fostering community appreciation for their heritage. A Day Of Heritage Communication A typical day for a heritage communicator begins with a morning walk, where they explore the local landscape, absorbing the environmental nuances that will inform their storytelling. After returning, heritage communicators often shift to a healthy diet, subconsciously fostering their well-being and aligning with the ethos of living sustainably. Engaging with local residents throughout the day, they glean stories that enhance their narratives. Time in the office involves documenting heritage, promoting responsible tourism, and reading extensively to stay up-to-date with the historical context of their community. Mehra emphasizes the importance of this continuous learning process, noting how each day is filled with opportunities to uncover exciting stories and connections that enrich their work. In conclusion, heritage communication stands as a vital career, one that not only preserves cultural narratives but also fosters connections within communities. As highlighted by Sargam Mehra, engaging with history and heritage engenders a deeper appreciation for the simple stories that shape our lives. For those drawn to the art of storytelling and the beauty of cultural preservation, the path of a heritage communicator offers a meaningful and enriching journey.

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How to get into

Heritage Communication?

If you are want to get into Heritage Communication, start by investing in a Career Plan.

The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Heritage Communication is merely an infatuation or is it truly something you wish to do for the rest of your life.

Next, your Career Advisor will help you document how you can get into Heritage Communication, what education and skills you need to succeed in Heritage Communication, and what positives and challenges you will face in Heritage Communication.

Finally, you will get a Career Plan stating which Courses, Certifications, Trainings and other Items you need to do in the next 7 years to become world’s best in Heritage Communication.

LifePage Career Plan

14 hour personalized guidance program

Your LifePage Career Advisor facilitates your guided introspection so that you systematically explore various Career options to arrive at a well thought out Career choice.

Next: your Advisor helps you figure out how you will get into your chosen Career and how will you develop the skills needed for success in your Chosen Career.

LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.

Links for this Talk

Co-founder Sargam Mehra's LifePage:

[LifePage]
https://www.lifepage.in/page/sargammehra

LifePage Career Talk on Heritage Communication

[Career]
https://www.lifepage.in/careers/heritage-communication

[Full Talk]
https://lifepage.app.link/20170627-0002

[Trailer]
https://www.youtube.com/watch?v=Xj9dbFyijWo

(Heritage Communication, Sargam Mehra, Been There Doon That, Heritage Conservation, Story Telling, Communication, Conservation, Heritage Study, Heritage Preservation)

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