Career Counselling 2.0 HomeHomeCareer Counselling 2.0 PlanPlanCareer Counselling 2.0 | TalksTalksCareer Counselling 2.0 PhilosophyPhilosophyCareer Counselling 2.0 SeminarSeminarCareer Counselling 2.0 PagesPagesCareer Counselling 2.0 AdvisorsAdvisorsCareer Counselling 2.0 TestimonialsTestimonials

Branding

CEO Abhik Choudhury talks about Branding course, what is Branding and other details about a Career in Branding.




Branding

Abhik Choudhury | CEO | North Star Consultancy






What is Branding?


There are many nuances of a Career in Branding. Understanding Why one wants to choose a Career in Branding is phenomenally more important than figuring out How to get into Branding. Just like you would normally not trust a non Doctor with names of medicines, you should also not trust opinions about Branding from non professionals.

CEO Abhik Choudhury has 9 years & 8 months of professional experience in Branding. CEO Abhik Choudhury outlines Branding as:

Branding is creating a unique name and image for a product in the consumers mind, mainly through advertising campaigns with a consistent theme.





How CEO Abhik Choudhury got into Branding?


After doing my Advertising and Public Relation from IIMC, I started as a copywriter in mainline advertising, handled corporate strategy for MNC's and headed a digital marketing company. I am working as CEO of North Star Consultancy.





CEO Abhik Choudhury's Talk on Branding



Starts with what is:
     1) Branding  

Next, it covers Education. In this Talk Education was discussed as theoretical topics needed to excel at Branding, and not as Qualifications needed to enter Branding. It details these topics within Education for Branding:
     2) Marketing  
     3) Branding  
     4) Digital Media  
     5) Consumer Insight  
     6) Insight Mining  
     7) Design  

Then, the Talk focuses on the most important component that is Skills. Sills and success in Branding go hand in hand. One needs to get a hold of essential skills. It details these topics within Skills for Branding:
     8) Observation  
     9) Strategic Thinking  
     10) Creativity  
     11) Versatile  

It is important to get an understanding of the Positives of Branding. The Talk discusses following Positives of Branding:
     12) New Challenge Everyday  
     13) Working with Company Heads  
     14) Networking  
     15) Growth Opportunities  

Challenges define Branding as much as the Positives of the same:
     16) Work Life Balance  
     17) Slow Rise  
     18) On Your Toes Profession  

In the final section of the Talk, Abhik Choudhury talks about How a day goes in a Career in:
     19) Brands  





Install the LifePage App to:


  1. (for Free) Watch CEO Abhik Choudhury’s full Branding Career Talk

  2. (for ₹ 100 or ₹ $ 1.4) Do a Self Assessment on Branding to calculate your Dream Index, which is defined as:

    According to Abhik Choudhury your chances of success in Branding is __%

  3. Access your personalized Dream Index Report which will have all your Dream Indices sorted in descending order.

Career Counselling 2.0




<?php echo $altimage; ?>


<?php echo $altimage; ?>






How to get into

Branding?



If you are want to get into Branding, start by investing in a Career Plan.

The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Branding is merely an infatuation or is it truly something you wish to do for the rest of your life.

Next, your Career Advisor will help you document how you can get into Branding, what education and skills you need to succeed in Branding, and what positives and challenges you will face in Branding.

Finally, you will get a Career Plan stating which Courses, Certifications, Trainings and other Items you need to do in the next 7 years to become world’s best in Branding.





LifePage Career Plan

14 hour personalized guidance program















Your LifePage Career Advisor facilitates your guided introspection so that you systematically explore various Career options to arrive at a well thought out Career choice.

Next: your Advisor helps you figure out how you will get into your chosen Career and how will you develop the skills needed for success in your Chosen Career.

LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.









Career Plan Testimonials













Links for this Talk







LifePage Career Talk on Branding


Career Counselling 2.0
[Career]
https://www.lifepage.in/careers/branding


Career Counselling 2.0
[Full Talk]
https://lifepage.app.link/20170818-0012


Career Counselling 2.0
[Trailer]
https://www.youtube.com/watch?v=vYjySQ4vGyg


(Branding, Abhik Choudhury, North Star Consultancy, Marking, Advertising, Branding Consultancy, Brand Management)







Similar Talks



Career in Audio Branding
Audio Branding
Vineet KKN Panchhi
Founder & Creative Director | Jingles India
[ 10 years & 2 months Experience ]

Audio Branding is the larger part of branding portfolio like companies have logos, audio signature for instance jingles, caller tunes etc. These are all part of Audio Branding. Audio Branding (in addition) involves using music, voices, a great copy or script, and bringing all this together to create an ad, mnemonic or telephone tune.

"I started as a Chef and then went into advertising, operations and marketing but finally, I choose to go into music and currently, I am running Audio Branding Company with the name Jingles India."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Advertising
Advertising
Ramesh Sapru
Creative Strategist | Various Creative Assignments
[ 35 years & 3 months Experience ]

Advertising is how you communicate value of a product to the end user.

"After completing B A from DAV, PGDBA from Board of Technical Education, Delhi and Ad Man Diploma from Mumbai, I started Advertising in 1983 in Mumbai as a copywriter."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Brand Management
Brand Management
Gunjan Singh
Head of Marketing | Gourmet Investments Private Limited
[ 15 years & 6 months Experience ]

Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share. A brand manager monitors market trends and oversees advertising and marketing activities to ensure the right message is delivered for their product or service.

"After completing my Bachelors in Commercial Arts from Apeejay Institute of Design, I started my career with The India Today Lifestyle division where I worked for 8 years followed by India Se and DML Live in Singapore. I am Head of Marketing at Gourmet Investments Private Limited."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Brand Management
Brand Management
Pralabh Kashyap
Assistant Manager | Sharekhan Limited
[ 4 years & 7 months Experience ]

Brand Management is the process of maintaining, improving, and upholding a brand so that the name is associated with positive results

"After completing my education, I started my career with India News & News X as a Management Trainee in Media Sales department. After that in 2013, I joined DDB Mudra Group. Since 2017, I am working with ShareKhan Limited as an Assistant Manager."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Brand Management
Brand Management
Smriti Ahuja
Founder | Blue Letter
[ 2 years & 1 month Experience ]

Brand Management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. Tangible elements of brand management include the product itself; look, price, the packaging, etc.

"After doing my graduation in Marketing Communication from Symbiosis, I joined Innovaid as Strategic Planning Executive and then worked with Katalyst as Business Development Manager and thereafter worked with Hathberry as Brand Development Manager. I started my Brand Management Company in 2015 by the name Blue Letter."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Customer Journey Designing
Customer Journey Designing
Gagan Khanna
Founder, Designer, Mentor | Designsteps Creative Academy LLP, Dehradun
[ 0 years Experience ]

Customer journey is the complete sum of expressions that a customer goes through when interacting with a business. It's used for understanding and addressing customer needs and pain points.

"Though my professional journey started as product designer, my horizons expanded much with exposure to various business formats. I was keen to learn all related aspects of a business which bring the product to its end user. Occasionally, I took up such projects in the industry which would expose me to those connected aspects. With new knowledge and core expertise in universal design skills, my work expanded gradually into complete Customer Journey."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Advertisement Sales
Advertisement Sales
Astha Jhaldiyal
Assistant Manager - Sales | Zee Entertainment Ltd
[ 5 years & 1 month Experience ]

An advertising sales agent, sometimes referred to as an advertising executive, is someone who sells advertising space to businesses and individuals. They work in a range of industries, including advertising agencies, radio, television and internet publishing.

"After completing my Schooling from Amity, Noida, I did my Graduation from Gargi College. I then did MBA in Marketing and Sales from Amity University. I was working as an Assistant Manager Sales in Zee Entertainment Ltd."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0



Career in Brand Management
Brand Management
Nikita Sobolev
Brand Manager | Zenden
[ 5 years Experience ]

Brand management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. A brand manager would oversee all aspects of the consumer's brand association as well as relationships with members of the supply chain.

"I studied International Relations in Moscow University of Humanity. I worked at Volvo Cars, Russia as a Project Manager and got promoted to Project Leader. I then joined Yamaha Motor Corporation where I worked in Sales Department for more than 4 years. I worked as a category manager, commercial manager and brand manager at Adidas Russia. I am brand manager at Zenden, Russia."


Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0 Career Counselling 2.0





[Install the LifePage App to access all Talks]


<?php echo $altimage; ?>


<?php echo $altimage; ?>






 


&mbsp;


Career Counselling 2.0 | Home   Home  
Career Counselling 2.0 | Plan   Plan  
Career Counselling 2.0 | Scholarship   Scholarship  
Career Counselling 2.0 | Sponsor   Sponsor  
Career Counselling 2.0 | Talks   Talks  
Career Counselling 2.0 | Philosophy   Philosophy  
Career Counselling 2.0 | Seminar   Seminar  
Career Counselling 2.0 | Workshop   Workshop  
Career Counselling 2.0 | Pages   Pages  
Career Counselling 2.0 | Advisors   Advisors  
Career Counselling 2.0 | Discuss   Discuss  
Career Counselling 2.0 | Meet   Meet  
Career Counselling 2.0 | Advisor   Advisor  
Career Counselling 2.0 | Team   Team  
Career Counselling 2.0 | Story   Story  
Career Counselling 2.0 | Game   Game  
Career Counselling 2.0 | Centre   Centre  
Career Counselling 2.0 | Fine Print   Fine Print  
Career Counselling 2.0 | Links   Links  
Career Counselling 2.0 | Blog   Blog  
Career Counselling 2.0 | Testimonials   Testimonials  
Career Counselling 2.0 | Follow   Follow  
 
[ Site Visits ]

Career Counselling 2.0