Broadcast Journalism
Veena Krishna | Deputy Editor | TV 18 Broadcast LtdWhat is Broadcast Journalism?
You may be curious about a Career in Broadcast Journalism. Almost everyone seems to be talking about How to start a Career in Broadcast Journalism, while one should first develop an understanding of What is a Career in Broadcast Journalism. While anyone can have an opinion on what Broadcast Journalism entails; only a real professional can really explain it.
Deputy Editor Veena Krishna is an experienced professional with 19 years & 3 months in Broadcast Journalism. Deputy Editor Veena Krishna defines Broadcast Journalism as:
Broadcast Journalism is all news that you see or in other words that is broadcast on TV. So it is about collecting, packaging and presenting news on TV.
How Deputy Editor Veena Krishna got into Broadcast Journalism?
After my education I worked at the broadcast station CNBC-TV18, a business channel for 15 years.
Deputy Editor Veena Krishna's Talk on Broadcast Journalism |
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Exploring a Career in Broadcast Journalism Broadcast journalism is an exciting and dynamic field that combines the art of storytelling with quick, impactful delivery. As a broadcast journalist, one has the power to shape public discourse through the news being shared on various platforms. Veena Krishna, a seasoned professional with 15 years of experience at CNBC TV 18, offers insight into this varied and robust career, demonstrating how it melds education, skills, and a willingness to embrace challenges. What Is Broadcast Journalism? Broadcast journalism encompasses the collection, packaging, and presentation of news on television. It's not merely about reporting facts; it involves crafting engaging narratives that resonate with viewers. As Veena elaborates, understanding the intricacies of this field requires contextual knowledge across various subjects, including business, politics, and social issues. The role of a broadcast journalist is integral in ensuring the public receives reliable information in a timely manner, making journalism a cornerstone of democracy. Education A solid foundation in contextual knowledge is vital for anyone wishing to excel in broadcast journalism. Journalists must stay informed about current events and topics relevant to the news they cover. As Veena notes, if one aspires to report on business, they should be conversant with industry leaders and market trends. This knowledge not only enhances reporting quality but also aids in building credibility with audiences who expect informed opinions. Engaging with literature is essential for developing strong writing and communication skills. Veena emphasizes that good writing isn’t limited to a specific subject area; rather, reading widely informs better storytelling across various formats. By immersing oneself in diverse genres and styles, a journalist can refine their language and find their unique voice, which is crucial for effective news delivery. Understanding the basics of TV production is a significant component of a broadcast journalist's education. While a comprehensive knowledge of production is not strictly necessary, familiarity with the process helps journalists present their stories effectively. Veena mentions that much of this learning happens on the job, underscoring the importance of practical experience in marrying reporting with technical production skills. Keeping abreast of current affairs is non-negotiable for those wanting to thrive in journalism. Veena insists that being updated with the news is essential, as it allows for informed reporting and timely coverage of breaking stories. Regularly consuming news via various channels, including newspapers, online platforms, and TV broadcasts, enriches a journalist's understanding and supports more nuanced reporting. Skills At the core of broadcast journalism lies the ability to write effectively. Veena stresses that while broadcast news stories differ from print in length and detail, compelling writing is fundamental. Journalists must craft scripts that succinctly convey the essence of their stories while keeping viewer engagement in mind. This skill not only serves the broadcast medium but also enhances overall communication abilities. Effective communication is critical in all aspects of broadcasting, from conducting interviews to presenting news on air. Journalists like Veena are tasked with relaying information clearly and engagingly, often requiring them to interact with a variety of sources. Strong communication not only enhances the quality of interviews but also builds trust and rapport with interviewees and viewers alike. The ability to interact confidently with individuals from diverse backgrounds is invaluable in journalism. Vecna emphasizes that effective reporters must be bold and unreserved when asking questions. This interconnectedness enriches the storytelling process, allowing journalists to present multiple perspectives, which can make news coverage more holistic and relatable. Strong analytical skills are essential for unpacking the complexities of news stories. Veena notes that a journalist must critically assess information, discern what is relevant, and present it clearly to the audience. This skill helps in ensuring accuracy in reporting, which is crucial in maintaining public trust and ethical journalism. Positives One of the greatest advantages of working in broadcast journalism is the opportunity to gain practical knowledge through real-world experiences. For instance, Veena recounts her story covering the initiative of a bank on financial inclusion, where she witnessed firsthand how rural populations were opening bank accounts. Such experiences provide journalists with insights that enhance their reporting and allow them to connect more deeply with their audience. Networking is another significant positive in the world of broadcast journalism. As professionals in this field, journalists often meet influential figures and industry leaders. Veena shares her encounters with notable personalities such as Rahul Bajaj and Ajit Gulabchand, highlighting how these connections can open doors to new opportunities and valuable insights for reporting. Compared to other mediums in journalism, broadcast journalism is often considered relatively well paid. As Veena acknowledges, the financial aspect appeals particularly to newer generations entering the field. This financial viability can make a career in broadcast journalism more attractive, allowing journalists to invest in their professional development and personal aspirations. Challenges Broadcast journalism requires a flexible and often unpredictable schedule that does not conform to a traditional 9-5 routine. Veena points out that reporters may start work early in the morning or late in the evening, which can complicate work-life balance. This lack of fixed hours can be particularly challenging for journalists who have family commitments or other responsibilities outside work. The demands of the job can significantly impact family life, particularly for women in the industry. Veena highlights that the unpredictability of work hours can lead to stress management challenges for journalists balancing work with personal life. This complexity requires journalists to develop strategies that allow them to maintain professional commitments while ensuring personal responsibilities are also met. The nature of broadcast journalism can be physically demanding. Veena notes that journalists often find themselves traveling, conducting interviews, and working under tight deadlines, which can lead to a draining experience. This physical aspect of the job calls for resilience and adaptability to manage the fast-paced environment effectively. As technology advances, broadcast journalism continually evolves, requiring journalists to adapt to new media landscapes. Veena observes that the rise of social media and digital platforms has shifted how news is consumed and presented. While this innovation opens new possibilities, it also poses challenges for journalists who must remain agile amidst changing formats and audience preferences. A Day Of Broadcast Journalism A day in the life of a broadcast journalist is typically fast-paced and varied. Veena describes her routine, which begins with an assessment of what stories to pursue, whether it's a follow-up from previous news or a newly breaking story. After meetings at the office to plan coverage and engage with editors, the day often involves conducting interviews, assembling scripts, and mixing visual elements to create a compelling news story. Due to the nature of the job, journalists must be prepared for the unexpected; news can change at any moment, requiring adaptability and quick thinking. This immersive daily routine exemplifies the vibrant and demanding life of a broadcast journalist, showcasing their commitment to bringing stories to the public. In conclusion, a career in broadcast journalism is both rewarding and demanding, offering professionals a chance to impact society through storytelling. With a foundation in education, essential skills, and the ability to navigate various challenges, individuals can thrive in this dynamic field. The insights provided by Veena Krishna not only shed light on the intricacies of broadcast journalism but also exemplify the dedication required to succeed in a profession that is both impactful and ever-evolving. | |
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How to get into
Broadcast Journalism?
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Next, your Career Advisor will help you document how you can get into Broadcast Journalism, what education and skills you need to succeed in Broadcast Journalism, and what positives and challenges you will face in Broadcast Journalism.
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Links for this Talk
LifePage Career Talk on Broadcast Journalism

[Career]
https://www.lifepage.in/careers/broadcast-journalism

[Full Talk]
https://lifepage.app.link/20161218-0002

[Trailer]
https://www.youtube.com/watch?v=WUnFZC0VyIA
(Broadcast Journalism, Veena Krishna, TV 18 Broadcast Ltd, Editor, Producer, Reporter, Presenter, News Anchor, Correspondent, News Broadcaster)
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Journalism refers to the production and distribution of reports on recent events. The word journalism applies to the occupation, using methods of gathering information and utilizing literary techniques. Various forms of journalistic mediums include: print, television, radio,Internet and in the past newsreels.
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