Event Management

Tanya Negi | Event Planner | Tayna Events

What is Event Management?

There are many nuances of a Career in Event Management. One should first understand What a Career in Event Management entails before investing time and effort to figure out How to start a Career in Event Management. While anyone can have an opinion on what Event Management entails; only a real professional can really explain it.

Event Planner Tanya Negi is an experienced professional with 5 years & 6 months in Event Management. Event Planner Tanya Negi outlines Event Management as:

Event management is the application of project management to the creation and development of large scale events such as festivals, conferences, ceremonies, formal parties, concerts, or conventions.

How Event Planner Tanya Negi got into Event Management?

I did my schooling from Touchwood School, Dehradun. Then did my graduation in Mass Communication from Graphic Era University. It was during my second year of graduation that I decided to do Event Management. I started Tayna Events with a friend of mine in 2013.

Event Planner Tanya Negi's Talk on Event Management

The Journey of an Event Manager: Tanya’s Insights into a Dynamic Career Tanya is a dedicated event manager, planner, and entrepreneur with a passion for creating unforgettable experiences. She ventured into the world of event management with just a simple idea, fueled by her desire to make a mark in this vibrant industry. In this article, Tanya shares insights about her career, discussing the various facets of event management, the education and skills required, the positives and challenges one may face, and a glimpse into her daily activities as an event manager. What Is Event Management? Event management is a multifaceted profession that encompasses the planning, execution, and evaluation of events, which can range from corporate gatherings to weddings and private celebrations. In her journey, Tanya describes event management as not merely executing an event but creating a seamless experience for all parties involved. It’s about meticulous planning, understanding client needs, handling logistics, and ensuring every detail is accounted for before and during the event. To succeed, one must possess a clear vision for the event, identify the target market, and have the ability to adapt plans as needed while keeping the client’s experience at the forefront. Education Marketing To thrive in event management, having a solid foundation in marketing is essential. Tanya emphasizes the importance of effectively communicating one’s unique selling proposition as an event planner. Understanding marketing strategies allows event managers to position themselves in the marketplace and attract clients seeking particular services, whether it be wedding planning or corporate event execution. Planning & Management A comprehensive understanding of planning and management is crucial for any event manager. Tanya believes that successful events stem from thorough planning, with 90% of the effort directed toward preparing all aspects of the event. This foundational knowledge helps one juggle various tasks while maintaining focus on the overarching goals of the event. Finance & Budgeting Tanya points out that finance and budgeting play a vital role in event management. The ability to allocate resources wisely, balance costs, and avoid financial losses are key to running a successful event. Knowledge in this area ensures that planners invest properly in the necessary elements without overspending or compromising the quality of the event. Colors & Fabrics An eye for aesthetics, including knowledge of colors and fabrics, is an advantage in this field. Tanya recalls how important it is to make thoughtful design choices that resonate with clients and guests. The right combination of colors and materials can elevate an event's overall appeal and ensure it leaves a lasting impression on attendees. Designing In event management, designing plays a critical role, as it shapes the visual narrative of the occasion. According to Tanya, whether it’s a wedding or a corporate event, effective designing involves understanding the client's vision and skillfully bringing it to life, often requiring creativity and resourcefulness. Skills Ability to Take Pressure Tanya illustrates that the high-pressure environment of event management demands resilience. An event manager must remain calm and collected, even in the face of unexpected challenges, creating a stable environment for clients and team members alike. Leadership Effective leadership is another vital skill for Tanya. Leading a team involves distributing tasks among members based on their strengths and ensuring that everyone feels empowered and motivated to contribute to the event’s success. Practical Being practical is central to Tanya's approach as an event manager. She highlights the necessity of working within realistic parameters, understanding what can be accomplished within budget constraints, and delivering results without compromising the quality of the event. Communication In Tanya's view, outstanding communication skills are fundamental. Clear and direct conversations with clients allow for precise understanding of their desires and expectations, ensuring everyone is on the same page and minimizing misunderstandings. Passion Passion is the driving force behind Tanya's success in event management. When you’re passionate about what you do, it reflects in your work and encourages others to connect with your vision. This enthusiasm is essential for not only executing events but ensuring they are memorable. Good Listener Being a good listener means understanding clients' needs and nuances, ensuring that their ideas and expectations are captured in the event. Tanya emphasizes that this responsiveness often leads to satisfied clients and successful events. Positives Travel One of the most delightful aspects of event management, according to Tanya, is the ability to travel to various locations, sometimes even exotic destinations, for events. While the travel is often earned through hard work, it adds an exciting dimension to the role. Meeting New People Tanya finds immense joy in the opportunity to meet a variety of people across different sectors. Networking at events allows an event manager to forge valuable connections, aiding in future business opportunities and collaborations. Independent Worker The autonomy that comes with being an event manager is empowering. Tanya appreciates having the freedom to make decisions and shape her business according to her vision and expertise. Monetary Potential The financial rewards in event management can also be significant. With diverse clients and projects, Tanya notes that the potential for profit is vast, catering to various budgets and offerings within the industry. Challenges Experience Tanya candidly discusses how a lack of experience can be a hurdle, especially when competing against established professionals. It reflects the necessity to build credibility and showcase one’s passion and commitment to excellence. Last Minute Demands Managing last-minute demands can create overwhelming situations. Tanya acknowledges that clients may have evolving expectations, which require flexibility and the ability to adapt plans quickly without compromising on quality. Misconceptions There are often misconceptions about event management being all glamour and fun without recognizing the underlying hard work and responsibilities. Tanya highlights the importance of dispelling these myths to attract genuine interest in the profession. A Day Of Event Management A typical day for Tanya begins with brainstorming and researching innovative ideas for upcoming events, followed by meetings with clients and teams to discuss their visions and preferences. Balancing feedback from diverse stakeholders, including family members during wedding planning, involves careful negotiating and prioritizing their requests while ensuring the ultimate vision is upheld. At the heart of each day is the goal of crafting unforgettable experiences for clients, necessitating creativity, organization, and compassion. The profession of event management is not just about planning and execution; it is about creating meaningful experiences that resonate with individuals and organizations. Tanya’s insights reveal the depth of skill, knowledge, and dedication required to excel in this field and the profound impact event managers have in celebrating life’s milestones and corporate achievements. As Tanya beautifully articulates, at the end of the day, it’s about ensuring every attendee leaves happy and fulfilled.

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How to get into

Event Management?

If you are want to get into Event Management, start by investing in a Career Plan.

The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Event Management is merely an infatuation or is it truly something you wish to do for the rest of your life.

Next, your Career Advisor will help you document how you can get into Event Management, what education and skills you need to succeed in Event Management, and what positives and challenges you will face in Event Management.

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Your LifePage Career Advisor facilitates your guided introspection so that you systematically explore various Career options to arrive at a well thought out Career choice.

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LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.

Links for this Talk

Event Planner Tanya Negi's LifePage:

[LifePage]
https://www.lifepage.in/page/tanyanegi

LifePage Career Talk on Event Management

[Career]
https://www.lifepage.in/careers/event-management-5

[Full Talk]
https://lifepage.app.link/20170913-0003

[Trailer]
https://www.youtube.com/watch?v=n4zoZWmJyl4

(Event Management, Tanya Negi, Tayna Events, Events, Planning, Occasions, Marriages, Organizing Events, Ceremonies)

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