IT Product Management
Ankur Awasthi | IT Product Manager | ShaadiwishWhat is IT Product Management?
You may be curious about a Career in IT Product Management. One should first understand What a Career in IT Product Management entails before investing time and effort to figure out How to start a Career in IT Product Management. The most authoritative source of information on IT Product Management is someone with real experience in it.
IT Product Manager Ankur Awasthi has worked in IT Product Management for 3 years & 8 months. According to IT Product Manager Ankur Awasthi, IT Product Management is:
Product management is an organizational lifecycle function within a company dealing with the planning, forecasting, and production, or marketing of a product or products at all stages of the product lifecycle.
How IT Product Manager Ankur Awasthi got into IT Product Management?
After finishing my graduation and post graduation from IP University, I started his career as a UI/UX Designer and Web Developer since then. Work with Shaadiwish.com as IT Product Manager.
IT Product Manager Ankur Awasthi's Talk on IT Product Management |
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The Journey of an IT Product Manager: A Deep Dive into the World of Technology with Ankuryo Asti In the ever-evolving field of technology, few roles are as dynamic and impactful as that of an IT Product Manager. Ankuryo Asti, with two years of experience in this field, brings a wealth of knowledge and insights from his journey, which began as a UI/UX Designer. In this article, we will explore the intricacies of IT Product Management through Ankuryo’s experiences, touching on crucial aspects such as education, skills, the positives and challenges of the role, and a glimpse into a typical day in his life. What Is IT Product Management? IT Product Management is a multifaceted discipline that revolves around guiding a product from concept to completion. Ankuryo explains that the role encompasses various stages, including gathering user requirements, analyzing them, and collaborating with teams to develop a product that meets those needs. The process involves designing, developing, testing, and maintaining the product, requiring not only technical acumen but also a deep understanding of user experience and market dynamics. This unique blend of skills ensures that the final product is not only functional but also user-friendly and visually appealing. Education A strong foundation in database management is essential for IT Product Managers. Ankuryo emphasizes that understanding data flow is crucial for managing backend functionalities effectively. Without this knowledge, it becomes challenging to oversee how data interacts within applications, which is vital for delivering a seamless user experience. A solid grasp of databases enables a manager to ensure that the product functions as intended and meets user needs. Ankuryo highlights the importance of UI and UX designing in making applications user-friendly and visually appealing. A keen understanding of how users interact with a product is vital, as it influences design decisions that keep users engaged. UI/UX designers strive to create interfaces that guide users intuitively through the application, ensuring they remain on the platform and find it enjoyable to use. Front end development is another crucial aspect of IT Product Management. According to Ankuryo, knowledge of tools like HTML and JavaScript allows managers to comprehend how designs translate into functional elements on a website. This understanding bridges the gap between aesthetic design and technical execution, ensuring that what users see and interact with performs well and meets their expectations. Software testing plays a pivotal role in confirming that the product meets the specific requirements of users and clients. Once the product is developed, it must be rigorously tested to identify any issues or inconsistencies. Ankuryo emphasizes the necessity of this stage to deliver a reliable and functional product, as it ensures that client expectations are not only met but exceeded. In the competitive tech landscape, graphics design is essential for creating a visually appealing user interface. Ankuryo stresses that beautiful graphics, icons, and typography are vital to attract users and keep them engaged. Effective graphic design complements user experience, enhancing the overall interaction with the application and making it more attractive. With the increasing prevalence of mobile applications, a basic understanding of Android development is essential for IT Product Managers. Ankuryo notes that to manage a team effectively, one must grasp the functionality of various development roles, even if they aren't hardcore coders themselves. This knowledge helps in providing accurate guidance and effectively tracking progress. Skills One of the primary skills Ankuryo mentions is understanding user psychology. Recognizing what users desire from a product is foundational to effective product development. This understanding helps tailor solutions that resonate with users, making it crucial for success in IT Product Management. The ability to analyze and comprehend market demand is vital for any product manager. Ankuryo points out that a product must appeal to a broad audience to succeed. By researching and understanding the user base, managers can align their developments with market needs, ensuring greater acceptance of the product. Improving usability is critical to the functionality of any product. Ankuryo highlights that creating user-friendly applications significantly affects user engagement. By focusing on ease of use, product managers can ensure that users feel comfortable navigating the app, which leads to higher usage rates. Teamwork is indispensable in IT Product Management, as it involves coordinating various specialists, including developers and designers. Ankuryo emphasizes that understanding team dynamics and roles is essential for effective management. This collaborative approach fosters a productive environment where everyone's strengths are utilized. The capability to analyze complex information and make informed decisions is crucial for success in this role. Ankuryo underscores the need for clarity in client communications and the necessity of guiding teams through the development process. Effective decision-making helps streamline workflows and meet project objectives efficiently. Positives One of the most significant benefits of being an IT Product Manager is the opportunity for growth. Ankuryo explains that managing a full team allows for substantial professional development. As one successfully leads product initiatives, their ability to grow within the organization simultaneously increases. Ankuryo finds immense job satisfaction in seeing users appreciate a product he helped create. Positive feedback from users reinforces his passion for product development and motivates him to continue delivering solutions that benefit others. Being a jack of all trades is perhaps one of the most exciting aspects of this role. According to Ankuryo, the variety of tasks at hand—from database management to graphic design—ensures that each day is different, challenging, and engaging. The thrill of facing new challenges daily keeps the job interesting. Ankuryo enjoys strategizing against competitors and finding unique solutions to maintain a competitive edge. The dynamic nature of IT Product Management continually presents fresh opportunities for innovation and creativity. The fast-paced evolution of technology ensures that IT Product Managers are continuously learning. Ankuryo appreciates that he is never stagnant in his role; he constantly adapts to new technologies, trends, and practices, which keeps his work exciting. Challenges One of the most significant challenges faced by IT Product Managers is working on ideas developed by others. Ankuryo understands that adapting to someone else's vision can be difficult, especially when there's little prior knowledge. He believes that effective communication is essential in navigating differing perspectives. IT Product Managers are often required to think creatively to keep products engaging. Ankuryo notes that staying innovative is crucial, given the rapid pace of technological advancement and personal engagement is necessary to hold user interest. Long hours can take a toll on personal life. As Ankuryo mentions, initial phases may require more intensive teamwork that can stretch into late nights. Even though he enjoys his work, he acknowledges that balancing social life can be a significant challenge. A Day Of A typical day for Ankuryo as an IT Product Manager begins at 10 AM and often concludes by 7 PM. In this time, he focuses on managing team projects, refining user experiences, and keeping himself updated on the latest technology trends. After work, he enjoys unwinding with friends, which helps refresh his mind for continuous learning. His evenings are often spent further absorbed in the technology landscape, working on self-improvement and strategic planning for upcoming projects. In conclusion, the role of an IT Product Manager is a blend of technical expertise, creative problem-solving, and the ability to work collaboratively across various fields. With professionals like Ankuryo paving the way in this dynamic landscape, it is clear that this career not only shapes technological advancements but also significantly enhances user experiences, making it a profoundly impactful profession in today's digital age. | |
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IT Product Management?
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Links for this Talk
LifePage Career Talk on IT Product Management

[Career]
https://www.lifepage.in/careers/it-product-management

[Full Talk]
https://lifepage.app.link/20170822-0001

[Trailer]
https://www.youtube.com/watch?v=YHzPVUrjG_g
(IT Product Management, Ankur Awasthi, Shaadiwish, Information Technology, Product Management, Andriod Development, Developer, Website Designing)
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