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Media Sales

By Debasri Das Sharma
[ Group Manager | Radio Mirchi ]




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Career Talk Information




What is Media Sales?


You may be curious about a Career in Media Sales. Understanding Why one wants to choose a Career in Media Sales is phenomenally more important than figuring out How to get into Media Sales. While anyone can have an opinion on what Media Sales entails; only a real professional can really explain it.

Debasri Das Sharma has 14 years & 2 months of professional experience in Media Sales. According to Debasri Das Sharma, Media Sales is:

Media sales is a term that covers a whole host of jobs in loads of different places. It includes advertising in magazines and newspapers, on websites, TV, and radio, selling sponsorship for conferences and events, selling advertising space on billboards and poster sites, and selling subscriptions.





How Debasri Das Sharma got into Media Sales?


After completing my Schooling from Welham Girls' School, I did B Sc from Xavier's College, Calcutta. I also did my MBA from SIBM, Pune. I worked at Radio Mirchi as a Group Manager from 2005 to 2010.





Debasri Das Sharma's Talk on Media Sales



Starts with what is:
     1) Media Sales  

Next, it covers Education. In this Talk Education was discussed as theoretical topics needed to excel at Media Sales, and not as Qualifications needed to enter Media Sales. It defines Education in terms of following items for Media Sales:
     2) Sales & Marketing  
     3) Mathematics  
     4) Finance  
     5) Current Affairs  
     6) Advertisements  
     7) Event Management  

Then, the Talk focuses on the most important component that is Skills. Skills are the most important factor determining success in a Media Sales. It explains Skills needed in Media Sales with these items:
     8) Communication  
     9) Presentation  
     10) Team Management  
     11) Convincing & Negotiation  
     12) Ideation & Creativity  
     13) Enthusiasm  

Media Sales has an interesting list of Positives. The Talk goes through this list of Positives of Media Sales:
     14) Good Income  
     15) Fun & Young Environment  
     16) Constructive Confrontation  
     17) Autonomy  
     18) Personality Development  

There are a few Challenges in Media Sales which one needs to be cognizant of:
     19) Target Achievement  
     20) Client Expectations  
     21) Uncertainties  

In the final section of the Talk, Debasri Das Sharma talks about How a day goes in a Career in:
     22) Media Sales  




Career Counselling 2.0


Career Counselling 2.0






Relevant Links







LifePage Career Talk on Media Sales


Career Counselling 2.0
[Career]
https://www.lifepage.in/careers/media-sales


Career Counselling 2.0
[Full Talk]
https://lifepage.app.link/20180112-0013


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[Trailer]
https://www.youtube.com/watch?v=-yVKZl9f8ss


(Media Sales, Debasri Das Sharma, Radio Mirchi, Sales and Marketing, Corporate Sales, Sponsorship Sales)





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