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What is Market Research?
Rahul Dwivedi: "Market research is one of the main factors used in maintaining competitiveness over competitors. Market research provides important information to identify and analyze the market need, market size and competition."
How I got into Market Research?
Rahul Dwivedi: "After completing my BBA from University of Lucknow, I did PGDM from Jaipuria Institute of Management, Lucknow. After that, I started working as a Market Research Analyst - Strategic intelligence at PATH infotech Ltd. A year later, I joined R Systems as a Senior Research Analyst. In May 2017, I started working as Analyst Digital Research with Accenture and since then I have been working at Accenture"
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What Is: | |
1) | Market Research |
Education: | |
2) | Market Sizing |
3) | Customer Analysis |
4) | Data Collection Methods |
5) | Types of Research Reports |
6) | Research Models |
7) | Research Process |
Skills: | |
8) | Analytical Skills |
9) | Attention to Details |
10) | Creativity |
11) | Awareness |
12) | Communication Skills |
Positives: | |
13) | Growth |
14) | Work Life Balance |
15) | Learning Opportunity |
Challenges: | |
16) | Limited Career Opportuinty |
17) | Client Needs |
A Day Of: | |
18) | Market Research |


LifePage Career Talk on Market Research
https://www.lifepage.in/career/20180910-0002/Commerce/Marketing/Career-in-Market-Research/englishFull Talk: https://lifepage.app.link/20180910-0002
Trailer: https://www.youtube.com/watch?v=CQEJat8iBOA
(Market Research, Rahul Dwivedi, Accenture, Analyst Digital Marketing, Market, Research, Findings, Trends, Analysing, Researcher, Market Analysis, Market Need, Demographics, Segmentation, Market Value)
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