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Advertising & Marketing
Sunil Thapliyal | Founder | Benchmark AV Media
|
What is Advertising & Marketing?
A Career in Advertising & Marketing is very intriguing. Almost everyone seems to be talking about How to start a Career in Advertising & Marketing, while one should first develop an understanding of What is a Career in Advertising & Marketing. Just like you would normally not trust a non Doctor with names of medicines, you should also not trust opinions about Advertising & Marketing from non professionals.
Founder Sunil Thapliyal is an experienced professional with 35 years & 6 months in Advertising & Marketing. According to Founder Sunil Thapliyal, Advertising & Marketing is:
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Marketing is the action or business of promoting and selling products or services.
How Founder Sunil Thapliyal got into Advertising & Marketing?
After completing my education, I started my career with Resources Management & Associates as Management Assistant. later, I switched to media with Dainik Jagran. I have worked with India News, Zee News, Amar Ujala, Sahara Media, Hindustan Times. in 2017, I started my own firm by the name Benchmark AV Media.
Founder Sunil Thapliyal's Talk on Advertising & Marketing |
|
| Starts with what is: | |
| 1) | Advertising & Marketing |
| Next, it covers Education. We all know that only 10% of what is taught in Advertising & Marketing is actually used in real life. The Education section of the Talk clearly explained what is the 10% needed in Advertising & Marketing. It discusses following headings for Education in Advertising & Marketing: | |
| 2) | Advertising |
| 3) | Sales |
| 4) | Marketing |
| 5) | Branding |
| 6) | Work of Successful People |
| 7) | Market Analysis |
| Then, the Talk focuses on the most important component that is Skills. Advertising & Marketing demands specific Skills which only an experienced professional can lay out. It discusses following headings for Skills in Advertising & Marketing: | |
| 8) | Corporate Communication |
| 9) | Personal Relations |
| 10) | Constant Learning |
| 11) | Innovative Skills |
| 12) | Presentation Skills |
| 13) | Personality Development |
| 14) | Time Management |
| Advertising & Marketing has an interesting list of Positives. The Talk goes through this list of Positives of Advertising & Marketing: | |
| 15) | Creative Thinking |
| 16) | Global Exposure |
| 17) | Prospects of Growth |
| 18) | Independence |
| It is important that one develops a fair understanding of the Challenges of Advertising & Marketing: | |
| 19) | Out of Box Thinking |
| 20) | Tapping Unexplored Markets |
| 21) | Growth Expectations |
| 22) | Assisting in Product Development |
| 23) | Acceptance of Consumers |
| In the final section of the Talk, Sunil Thapliyal talks about How a day goes in a Career in: | |
| 24) | Advertising & Marketing |
Install the LifePage App to:
- (for Free) Watch Founder Sunil Thapliyal’s full Advertising & Marketing Career Talk
- (for ? 100 or ? $ 1.4) Do a Self Assessment on Advertising & Marketing to calculate your Dream Index, which is defined as:
According to Sunil Thapliyal your chances of success in Advertising & Marketing is __%
- Access your personalized Dream Index Report which will have all your Dream Indices sorted in descending order.
How to get into
Advertising & Marketing?
If you are want to get into Advertising & Marketing, start by investing in a Career Plan.
The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Advertising & Marketing is merely an infatuation or is it truly something you wish to do for the rest of your life.
Next, your Career Advisor will help you document how you can get into Advertising & Marketing, what education and skills you need to succeed in Advertising & Marketing, and what positives and challenges you will face in Advertising & Marketing.
Finally, you will get a Career Plan stating which Courses, Certifications, Trainings and other Items you need to do in the next 7 years to become world’s best in Advertising & Marketing.
LifePage Career Plan
14 hour personalized guidance program
Your LifePage Career Advisor facilitates your guided introspection so that you systematically explore various Career options to arrive at a well thought out Career choice.
Next: your Advisor helps you figure out how you will get into your chosen Career and how will you develop the skills needed for success in your Chosen Career.
LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.
Links for this Talk
LifePage Career Talk on Advertising & Marketing
[Career]
https://www.lifepage.in/careers/advertising-and-marketing
[Full Talk]
https://lifepage.app.link/20181005-0002
[Trailer]
https://www.youtube.com/watch?v=6RopSgy4Ld8
(Advertising & Marketing, Sunil Thapliyal, Benchmark AV Media, Founder, Marketer, Sales, Target)