Direct Selling
Hazel Aswani | Director | OriflameWhat is Direct Selling?
A Career in Direct Selling is very interesting. Unfortunately, it is very difficult to find information about What Direct Selling actually is. Most pages on the internet just talk about How to get into Direct Selling. The most authoritative source of information on Direct Selling is someone with real experience in it.
Director Hazel Aswani has 8 years & 5 months of professional experience in Direct Selling. Here is how Director Hazel Aswani detailed Direct Selling:
Direct Selling or Network Marketing is a business model that depends upon a network of distributors for growth, such as in multilevel marketing. It is a direct selling method that features independent agents that make up a distribution network for goods and services. Some network marketing systems are based on tiers that denote how many levels deep a sales and distribution network go. In two-tier or multi-tier examples, the people that make up the top tier of a distribution network are also encouraged to build and manage their own networks of salespeople. Each network creator (or "upline") then earns a commission on their sales revenue, as well as on the sales revenue of the network they have created, otherwise known as "downline."
How Director Hazel Aswani got into Direct Selling?
After completing my schooling from Government Girls Higher Secondary School, Mandsaur, I did BA from Rajiv Gandhi College Mandsaur, MP. After completing my graduation, I got married and came to Ahmadabad, Gujrat. I always wanted to be an independent woman and came to know network marketing. I then did an online certification course in Telesales from NCVT, Kanpur. I started working as an executive and after years of hardwork, I am working as a director for well-known multinational company named Oriflame. I handle a team of more than 300 people across India and have more than 8 years of experience in direct sales.
Director Hazel Aswani 's Talk on Direct Selling |
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Exploring a Career in Direct Selling with Hazel Aswani Direct selling is a dynamic career path that allows individuals to take charge of their professional lives through personal interactions and product promotion. Experienced professional Hazel Aswani provides valuable insights into this field, illustrating how anyone can establish a successful career while enjoying flexibility and financial rewards. In this article, we will delve into the essentials of direct selling, its education requirements, key skills, advantages, challenges, and a glimpse into a typical day in this career. What Is Direct Selling? Direct selling is a business model where products are sold directly to consumers without intermediaries. This approach not only eliminates the need for traditional retail settings but enables individuals to earn commissions through personal sales and network building. As Hazel discusses, "In direct selling, you buy products directly from the company without any mediation, allowing for higher commission rates." Network marketing, a significant aspect of direct selling, offers opportunities to recruit others into the business, thereby expanding earning potential through multi-level commission structures. Education Understanding the company behind the products is crucial for success in direct selling. Each company has its own history, values, and reputation that can affect sales. As Hazel mentioned, “When you associate with a company, it’s essential to know its background and market standing.” For instance, she works with Auriflame, a brand recognized for its natural products and in-house research facilities. Knowing such details not only builds confidence in the products but also helps in communicating effectively with potential customers. Having comprehensive knowledge of the products being sold is pivotal to success in direct selling. Hazel emphasizes, “Your ability to convey product benefits makes all the difference in closing sales.” By demonstrating a thorough understanding of product features, customers can be reassured about their purchasing decisions. For example, Auriflame’s claim to use organic ingredients is a selling point that can be effectively highlighted to connect with eco-conscious consumers. Skills At the heart of direct selling lies exceptional communication skills. Hazel explains, “Communication acts as a tool to connect with different levels of team members and customers.” Engaging in face-to-face discussions not only facilitates trustworthy relationships but also helps in identifying customer needs and addressing them with tailored suggestions. Clear and convincing communication can also be the deciding factor in persuading potential team members to join the network. Managing a team is another essential skill in direct selling. Hazel shares that the ability to lead and motivate diverse individuals is imperative for success. With various members at different performance levels, being able to maintain morale during both high and low periods is crucial. She states, “When your business faces challenges, it’s vital to keep the team’s energy and motivation levels high.” Demonstrating strong leadership cultivates a supportive work environment that fosters growth and collaboration. In today’s digital age, social media marketing is vital for reaching a broader audience. Hazel utilizes platforms like Instagram and YouTube to promote products and provide training, stating, “You can market your products through social media without relying solely on offline methods.” This modern approach not only extends the reach of promotional efforts but also allows for creative engagement with potential clients and team members alike. The ability to convince others is fundamental in direct selling. As Hazel highlights, understanding customer needs and tailoring the conversation accordingly is key to successfully enrolling new team members. “You must know how to present the opportunity based on what people want,” she states. For example, if someone is looking for financial freedom, demonstrating the earning potential and flexible hours can be impactful in their decision-making process. Positives One of the major benefits of a career in direct selling is the exposure it provides to a variety of experiences and opportunities. Hazel notes, “Direct selling opens doors to meet new people and expand your professional network globally.” This constant interaction nurtures personal growth and enhances one’s ability to connect with diverse audiences. Direct selling allows individuals to be their own boss, a significant draw for many. Hazel shares, “You can set your own schedule and work when it suits you.” This flexibility enables individuals to balance their personal and professional lives, making it an attractive option for those seeking independence. Travel opportunities are abundant in direct selling. Hazel has enjoyed various trips, saying, “Auriflame offers exciting travel incentives to top performers, enriching the work experience.” These trips often provide not just leisure but also opportunities for networking and professional development. Rewards and recognition are motivating factors in direct selling. Hazel explains how companies like Auriflame offer cash awards and prizes for achievement. “With performance bonuses, you can earn significantly based on your efforts,” she points out, demonstrating how tangible rewards can boost morale and motivation. Financial rewards are a significant advantage of pursuing a career in direct selling. As Hazel expresses, “You can start earning a decent income based on how much time and effort you invest.” The potential for substantial earnings exists, especially as individuals build their networks and teams over time. Challenges Effective time management is crucial in direct selling, as individuals often juggle multiple responsibilities. Hazel stresses the importance of planning daily activities to ensure productivity. “You need to allocate time wisely for calls, training, and social media engagement to keep operations smooth,” she advises, highlighting the necessity for disciplined time allocation. Competition is another challenge in direct selling. As the landscape grows, distinguishing oneself becomes increasingly critical. Hazel notes, “Staying updated with market trends and product knowledge is vital to remain competitive.” She encourages continuous learning and adaptation to stand out in the crowded marketplace. The need for constant up-gradation poses a challenge in direct selling. “You need to keep up with market trends and emerging products, which requires ongoing education and adaptation,” Hazel notes. Without staying ahead, one risks falling behind competitors who may be quicker to embrace new developments. A Day Of Direct Selling A typical day in a direct selling career encompasses a blend of various activities. Hazel outlines her routine, which includes dedicating early morning hours to call new consultants and check on the progress of existing ones. “Each day, I allocate time for product training through social media, ensuring that I stay connected with my team,” she explains. Her days are well-structured, balancing fieldwork and marketing efforts to maximize productivity. The beauty of direct selling is that it allows individuals to build a legacy, making it an enticing career path. Hazel concludes, “Having put in the effort to grow my team means my business can continue to thrive even if I take a step back.” This insight encapsulates the rewarding nature of the field—where dedication and strategy can yield a flourishing business that maintains a personal touch. In summary, a career in direct selling not only offers the potential for mastery over one's financial destiny but also fosters personal growth and an expansive network. Through passion, skill, and commitment, anyone can thrive in this innovative field, just as Hazel Aswani has demonstrated. | |
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How to get into
Direct Selling?
If you are want to get into Direct Selling, start by investing in a Career Plan.
The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Direct Selling is merely an infatuation or is it truly something you wish to do for the rest of your life.
Next, your Career Advisor will help you document how you can get into Direct Selling, what education and skills you need to succeed in Direct Selling, and what positives and challenges you will face in Direct Selling.
Finally, you will get a Career Plan stating which Courses, Certifications, Trainings and other Items you need to do in the next 7 years to become world’s best in Direct Selling.
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LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.
Links for this Talk
LifePage Career Talk on Direct Selling

[Career]
https://www.lifepage.in/careers/direct-selling

[Full Talk]
https://lifepage.app.link/20191013-0002

[Trailer]
https://www.youtube.com/watch?v=dHG5vqI0BcQ
(Direct Selling, Hazel Aswani , Oriflame Cosmetics, Sales, Multi Level Marketing, Network Marketing, Marketing, B2B)
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