Marketing Education
Dr Nimit Gupta | PGP Chair | Fortune Institute of International BusinessWhat is Marketing Education?
A Career in Marketing Education is very interesting. Internet is brimming with pages on How to get into Marketing Education, while one should first understand What is a Career in Marketing Education. It is best to learn about Marketing Education from a real professional, this is akin to getting it from the horse's mouth.
With 4 years & 11 months of professional experience, PGP Chair Dr Nimit Gupta understands Marketing Education. PGP Chair Dr Nimit Gupta outlines Marketing Education as:
Marketing education is a study designed to prepare students to conduct the critical business functions associated with directing the flow of products and services from the producer to the consumer. A fundamental understanding of the marketing concept and basic marketing skills are essential not only to students entering the field of marketing but for everyone entering the workforce.
How PGP Chair Dr Nimit Gupta got into Marketing Education?
After completing my education, in 2003, I worked as Course coordinator & lecturer at Maharaja Agrasen Institute of Management Studies for 4 years 11 months. Then I pursued my Doctor of Philosophy from Shobhit University and along with that I was working as Program Director & Assistant Professor at Jaipuria Institute of Management, Noida. For the last 5 years I am working as PGP Chair at Fortune Institute of International Business.
PGP Chair Dr Nimit Gupta's Talk on Marketing Education |
|
Starts with what is: | |
1) | Marketing Education |
Next, it covers Education. This Talk is unique because it talks about Education in terms of things which can be learnt from books, to excel at a Career in Marketing Education and not as a list of Qualifications, which one needs to get into Marketing Education. It defines Education in terms of following items for Marketing Education: | |
2) | Economics |
3) | Business Studies |
4) | Management |
Then, the Talk focuses on the most important component that is Skills. Marketing Education demands specific Skills which only an experienced professional can lay out. Here is a list of Skills required for Marketing Education: | |
5) | Observation |
6) | Story telling |
7) | Listening |
8) | Leadership |
It is important to get an understanding of the Positives of Marketing Education. The Talk discusses following Positives of Marketing Education: | |
9) | Always stay Young |
10) | Continuous knowledge |
11) | Shaping the Future |
After a discussion on Positives, Challenges complete the caricature of Marketing Education: | |
12) | Staying Up-to-date |
13) | Engaging Students |
14) | Maintaining Balance |
In the final section of the Talk, Dr Nimit Gupta talks about How a day goes in a Career in: | |
15) | Marketing Education |
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How to get into
Marketing Education?
If you are want to get into Marketing Education, start by investing in a Career Plan.
The 14 hour process, guided by a LifePage Career Advisor, will help you introspect and check whether your interest in Marketing Education is merely an infatuation or is it truly something you wish to do for the rest of your life.
Next, your Career Advisor will help you document how you can get into Marketing Education, what education and skills you need to succeed in Marketing Education, and what positives and challenges you will face in Marketing Education.
Finally, you will get a Career Plan stating which Courses, Certifications, Trainings and other Items you need to do in the next 7 years to become world’s best in Marketing Education.
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Your LifePage Career Advisor facilitates your guided introspection so that you systematically explore various Career options to arrive at a well thought out Career choice.
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LifePage Plan will not stop at saying "to become an Architect study Architecture". It will guide you on which Certifications, Trainings and Other items you need to do along with your Architecture education to become the world's best Architect.
Links for this Talk
LifePage Career Talk on Marketing Education
[Career]
https://www.lifepage.in/careers/marketing-education
[Full Talk]
https://lifepage.app.link/20190802-0001
[Trailer]
https://www.youtube.com/watch?v=I4msheboSYQ
(Dr Nimit Gupta, Marketing, Fortune Institute of International Business, AP, Education, Teaching Marketing, Market Research, Teaching Students)
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